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    Consumer Behavior Building Marketing Strategy
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    Exam 7: Group Influence on Consumer Behavior
  5. Question
    Which of the Following Is a Factor Affecting the Spread
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Which of the Following Is a Factor Affecting the Spread

Question 45

Question 45

Multiple Choice

Which of the following is a factor affecting the spread of innovations?


A) type of group
B) type of decision
C) compatibility
D) observability
E) all of the above

Correct Answer:

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