Multiple Choice
Negative evaluations can produce:
A) unfavourable word of mouth.
B) brand switching.
C) complaint behaviour.
D) all of the given answers.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q36: Which of the following are ways in
Q37: If a consumer has a high-performance expectation
Q38: Increasing the desirability of the brand purchased
Q39: Doubt about the wisdom of a purchase
Q40: Which of the following is not an
Q42: Relationship marketing has which of the following
Q43: Mike's new suit has produced plenty of
Q44: Satisfaction occurs when performance exceeds expectations that
Q45: The likelihood and magnitude of post-purchase dissonance
Q46: Repeat purchase behaviour is frequently referred to