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    Business
  3. Study Set
    Consumer behaviour
  4. Exam
    Exam 11: Attitude and Attitude Change
  5. Question
    Cognitive Dissonance Occurs When the Principle of Cognitive Consistency Is
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Cognitive Dissonance Occurs When the Principle of Cognitive Consistency Is

Question 3

Question 3

True/False

Cognitive dissonance occurs when the principle of cognitive consistency is not satisfied.

Correct Answer:

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