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    Business
  3. Study Set
    Services Marketing Interactive Approach
  4. Exam
    Exam 5: Designing the Service Setting
  5. Question
    When There Is Considerable Customer Perceived Risk with Certain Aspects
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When There Is Considerable Customer Perceived Risk with Certain Aspects

Question 2

Question 2

True/False

When there is considerable customer perceived risk with certain aspects of the service,it may serve an organization well to move some of its backstage activities and equipment to the frontstage.

Correct Answer:

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