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    Services Marketing Interactive Approach
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    Exam 5: Designing the Service Setting
  5. Question
    COMPLETION QUESTIONS Service Setting or Servicescape
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COMPLETION QUESTIONS Service Setting or Servicescape

Question 33

Question 33

Essay

COMPLETION QUESTIONS
Service Setting or Servicescape
Frontstage
Atmospherics
Backstage
E-servicescape
Avoidance
Approach
-_____________ are the tangible clues (colors,sounds,scents,or aromas)of the service setting that help determine a service's reality.

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