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  2. Topic
    Business
  3. Study Set
    Services Marketing Interactive Approach
  4. Exam
    Exam 2: Frameworks for Managing the Customers Experience
  5. Question
    A Service Encounter Occurs When a Customer Interacts with Some
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A Service Encounter Occurs When a Customer Interacts with Some

Question 4

Question 4

True/False

A service encounter occurs when a customer interacts with some aspect of the service organization,usually in a marker-controlled environment.

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