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    Business
  3. Study Set
    Services Marketing Interactive Approach
  4. Exam
    Exam 10: Building Customer Loyalty Through Service Quality
  5. Question
    Service Firms Are Thought to Be Better Situated Than Manufacturers
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Service Firms Are Thought to Be Better Situated Than Manufacturers

Question 5

Question 5

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Service firms are thought to be better situated than manufacturers to develop customer knowledge.

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