Multiple Choice
A extraordinary service guarantee possesses all of the following characteristics EXCEPT
A) It is unconditional.
B) It is easy and quick to collect on by the customer.
C) It is easy to understand.
D) It is developed to favor the service organization.
E) All of these characteristics should be included in a good service guarantee.
Correct Answer:

Verified
Correct Answer:
Verified
Q1: In the quest for customer loyalty,service organizations
Q2: Why is customer loyalty to a service
Q4: The _ program,developed in Europe,is a quality
Q5: Service firms are thought to be better
Q6: Loyal customers tend to _.<br>A)feel a sense
Q7: What makes a service guarantee extraordinary (exceptional)?
Q8: Research has demonstrated that return on investment
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Q11: COMPLETION QUESTIONS<br>Customer Loyalty<br>Customer Delight<br>Perceived Service Quality<br>Service Delivery