Multiple Choice
A recent study showed that firms used two different kinds of metrics when analyzing performance on innovation and new product development.These consist of output and input metrics.Which of the following is an output metric?
A) number of ideas or concepts in the pipeline
B) R&D spending as a percentage of sales
C) revenue growth due to new products or services
D) return on assets (ROA) in new products or services
E) number of R&D projects
Correct Answer:
Verified
Correct Answer:
Verified
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