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    Exam 11: Managing Successful Products, Services, and Brands
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    In Terms of the Diffusion of Innovation,innovators Account for __________
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In Terms of the Diffusion of Innovation,innovators Account for __________

Question 208

Question 208

Multiple Choice

In terms of the diffusion of innovation,innovators account for __________ of product adopters.


A) 2.5%
B) 13.5%
C) 16%
D) 34%
E) 50%

Correct Answer:

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