Exam 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications

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Which of the following traditional solutions enables manufacturers to deal with uncertainties in the supply chain?

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Enterprise systems include analytical tools.

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A distortion of information about the demand for a product as it passes from one entity to the next across the supply chain is called the ________ effect.

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Customer relationship management systems typically provide software and online tools for sales,customer service,and:

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In a pull-based model of SCM systems,production master schedules are based on forecasts of demand for products.

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You have been asked to implement enterprise software for a manufacturer of kitchen appliances.What is the first step you should take?

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What is social CRM and how is it being used?

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From your reading of the chapter's opening case,Skullcandy chose enterprise resource planning software from which of the following ERP vendors?

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An enterprise system can help reduce redundant business processes.

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________ modules in CRM systems help sales staff increase their productivity by focusing sales efforts on the most profitable customers,those who are good candidates for sales and services.

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Operational CRM applications include tools for all of the following except:

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Supply chain execution systems provide all of the following functions except:

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Supply chain planning systems perform all of the following functions except:

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What business processes are supported by enterprise systems? Give specific examples.

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A build-to-order supply-chain model is also called a ________ model.

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Customer service modules in CRM systems provide tools for:

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Supply chain software can be classified as either supply chain ________ systems or supply chain ________ systems.

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Implementing enterprise software from Oracle enabled Alcoa to achieve all of the following except:

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Identify two classifications for supply chain software.For each classification,identify five capabilities.

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________ modules use many of the same data,tools,and systems as CRM to enhance collaboration between a company and its selling partners.

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