Exam 11: Retailing and Wholesaling

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Leading "big-box" stores, such as Walmart and Target, now dominate the retail scene. However, even "small-box" stores like Dollar General, are thriving in the current economic environment. All three retailers are considered ________.

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B

Power centers are characterized by the ________.

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C

According to the text, today's large and progressive wholesalers have successfully reacted to rising costs by ________.

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B

What is retailing? Explain the concept of shopper marketing.

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Manufacturers' agents are the most common type of agent wholesaler.

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Describe the differences between discount stores and off-price retailers.

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How are retailers classified based on the amount of service they provide to customers? Provide examples of each service level to illustrate your response.

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A ________ refers to a group of retail businesses built on a site that is planned, developed, owned, and managed as a unit.

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The American Tie Company, a necktie retailer, offers a deep assortment of men's neckties. The American Tie Company is best described as a(n)________.

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Explain how wholesalers add value for a producer.

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Casey's is a large supermarket that practices everyday low pricing. Therefore, consumers should expect few discounts or sales if shopping at Casey's regularly.

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Wholesalers most likely discourage less-profitable customers by ________.

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Kids.com is an online retailer that buys clothing from a variety of brand name manufacturers at less-than-regular wholesale prices and then charges customers less than retail. Kids.com is an example of a(n)________.

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When compared to merchant wholesalers, brokers and agents ________.

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Grace and her fiancé visit several furniture stores in and around their hometown of Milwaukee. They use their smartphones to capture information about manufacturers and pricing, and ultimately decide to purchase their favorite items online. This is referred to as ________.

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Wayne Wholesaling fulfills many channel functions for its customers. The company mainly focuses on helping retailers to train their salespeople, improve store layouts, and set up inventory control systems. Based on this description, which channel function is provided by Wayne Wholesaling?

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Wholesalers fall into three major groups: merchant wholesalers, brokers and agents, and megawholesalers.

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Although manufacturers, wholesalers, and retailers do retailing, it is the primary business of retailers.

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Which of the following channel functions of wholesalers is demonstrated when a buyer receives quicker delivery because wholesalers are located closer than are producers?

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Which of the following is an impact of the Great Recession on retailing trends?

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