Exam 13: Consun1er Stakeholders:information Issues and Responses

Warranties were originally used by manufacturers to

The Truth in Lending Act requires all suppliers of consumer credit to fully disclose all credit terms and to permit a 3- day right of rescission in any transaction involving a security interest in the consumer's residence.

Information that provides potential purchasers with enough information to make the best choice among the options available is

Is the advertising practice of product placement unethical?

Advertising hard liquor on television used to be illegal in the United States.

Use of plot placements involve

An implied warranty is

If the Children's Advertising Review Unit (CARU)cannot get advertisers to modify their campaigns,CARU must let the matter drop with no further action.

The Federal Trade Commission (FTC)

The effects of advertising have clearly had a net negative effect on society.

Consumers are readily pursuing green products.

In your opinion,is the use of American flags and patriotic themes appropriate in advertising?

Young children seldom have any money of their own to spend,nor can they get to the store to buy things.Why,then,are marketers so anxious to advertise to children?

To rebuild consumer confidence in brands,many companies have begun

Explain how digital video recorders such as TiVo have contributed to ad creep.

CARU was created by:

The consumer movement is generally traced back to a single cause or event,although the specific incident varies from author to author.

The textbook claims that warranties have become more important as e-commerce has become more popular.Why might this be true?

Describe the ways in which the Internet has facilitated the consumer movement.

Sexual references in advertising create more of a backlash today than they did two or three decades ago.