Question 1

ESNs help improve internal communication.

Accepted Answer

A) True 
 B)False

Question 2

Which of the following is NOT a step in the social media development plan?

Accepted Answer

A)  Define your goals 
B)  Define your value 
C)  Make personal connections 
D)  Sign up for all of the social media accounts 
A)  Define your goals 
B)  Define your value 
C)  Make personal connections 
D)  Sign up for all of the social media accounts

Question 3

________ are information systems that support the management and delivery of documents and other expressions of employee knowledge.

Accepted Answer

A)  Document management systems 
B)  Enterprise resource systems 
C)  Expert systems 
D)  Content management systems 
A)  Document management systems 
B)  Enterprise resource systems 
C)  Expert systems 
D)  Content management systems

Question 4

Custom content management applications are expensive to develop and maintain.

Accepted Answer

A) True 
 B)False

Question 5

Success metrics are also known as key performance indicators (KPIs).

Accepted Answer

A) True 
 B)False

Question 6

The largest collection of documents ever assembled exists on the Internet, and the world's best known document search engine is ________.

Accepted Answer

A)  Yahoo 
B)  Bing 
C)  Google 
D)  AltaVista 
A)  Yahoo 
B)  Bing 
C)  Google 
D)  AltaVista

Question 7

Which of the following is a challenge for content management systems (CMS)?

Accepted Answer

A)  Content databases cannot hold large numbers of documents. 
B)  Documents exist in isolation from each other. 
C)  The systems must maintain linkages among documents. 
D)  CMS content is static. 
A)  Content databases cannot hold large numbers of documents. 
B)  Documents exist in isolation from each other. 
C)  The systems must maintain linkages among documents. 
D)  CMS content is static.

Question 8

Enterprise social networks (ESNs) use outward-facing social media platforms like Facebook and Twitter.

Accepted Answer

A) True 
 B)False

Question 9

Conversion rate refers to the percent of people that visit a Web site and then immediately leave.

Accepted Answer

A) True 
 B)False

Question 10

________ is performed to identify the strengths and weaknesses in an opponent's use of social media in a social media information system (SMIS).

Accepted Answer

A)  Factor analysis 
B)  Risk analysis 
C)  Win-loss analytics 
D)  Competitive analysis 
A)  Factor analysis 
B)  Risk analysis 
C)  Win-loss analytics 
D)  Competitive analysis

Exam 23: Enterprise Social Networks and Knowledge Management

ESNs help improve internal communication.

Which of the following is NOT a step in the social media development plan?

________ are information systems that support the management and delivery of documents and other expressions of employee knowledge.

Custom content management applications are expensive to develop and maintain.

Success metrics are also known as key performance indicators (KPIs).

The largest collection of documents ever assembled exists on the Internet, and the world's best known document search engine is ________.

Which of the following is a challenge for content management systems (CMS)?

Enterprise social networks (ESNs) use outward-facing social media platforms like Facebook and Twitter.

Conversion rate refers to the percent of people that visit a Web site and then immediately leave.

________ is performed to identify the strengths and weaknesses in an opponent's use of social media in a social media information system (SMIS).

The Importance of Mis

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Organizational Strategy, Information Systems, and Competitive Advantage

Hardware and Software

Database Processing

The Cloud

Processes, Organizations, and Information Systems

Social Media Information Systems

Business Intelligence Systems

Information Systems Security

Information Systems Management

Information Systems Development

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Mobile Systems

Introduction to Microsoft Excel 2016

Database Design

Using Microsoft Access 2016

Using Excel and Access Together

Network and Cloud Technology

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Database Marketing

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Artificial Intelligence and Automation

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International Mis

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