Exam 4: Using Design Thinking

In the design-thinking process,generating and developing new ideas based on observations gained during the inspiration process is called ______.

Design thinking applies to ______.

______ is a toolkit for an entrepreneur to solve complex problems for people.

Swedish students realized that while people may have said they did not wear bicycle helmets because of safety-related reasons,the moment of insight came when they realized that the actual reason was because the helmets were unattractive.

What is a way to increase your powers of observation?

How does the text define inspiration?

You are interviewing someone about a new concept in debit cards.The interviewee immediately tells you that he hates debit cards and never uses them.What would be your appropriate next step?

After an interview,it is a good idea to write down additional observations and insights from body language and tone of voice.

You will likely have more success when approach strangers to interview if you ask specifically for "2 minutes of their time."

What is the best description of divergent thinking?

When the CEO of IDEO,Tim Brown,says,"How Might We?," what is the significance of how?

MIT students created the AGNES suit so students could better empathize with older people.

In the peel-the-onion approach to interviewing,the interviewer begins with the core root of the problem and then explores solutions.

In the inspiration phase,closely monitoring the behavior and activities of users in their own environment is called ______.

During what phase of design thinking are ideas generated through the ideation process are transformed into concrete actions?

In the participant-as-observer approach,researcher is known by the participants and considered a friend or colleague.

Janelle notices that a consumer rubs a piece of candle over the outer edge of a can before replacing the lid.She asks the customer to explain why he does that.The answer to the question will provide Janelle with which of the following?

The human approach ethos is based not simply on thinking about what people need but on exploring their behavior,asking them what they are thinking,and empathizing with them.

An entrepreneur is known to participants but maintains a neutral stance.What type of observation technique is used?

Rise Science used IDEO to help develop a sleep training system.