Question 1

There are three major types of warehouses: centralized, dispersed, and mode-specific.

Accepted Answer

A) True 
 B)False

Question 2

When firms manage the return of goods from consumers either because they are defective or for recycling purposes, they are involved in

Accepted Answer

A)  materials handling. 
B)  inbound logistics. 
C)  factory processes. 
D)  reverse logistics. 
A)  materials handling. 
B)  inbound logistics. 
C)  factory processes. 
D)  reverse logistics.

Question 3

A greeting card company, Tiny Texts, has been approached by Novel Teas, a producer of herbal teas and exotic spices. Novel Teas wants to sell its products in the Tiny Text stores under an administered distribution system. If Tiny Texts accepts Novel Teas' proposal, it will perform many marketing services for the tea maker in exchange for a flat fee.

Accepted Answer

A) True 
 B)False

Question 4

A value of shipping by truck is that trucks can deliver small shipments to remote locations.

Accepted Answer

A) True 
 B)False

Question 5

Suppose that nine bakeries each tried to sell their products directly to eight supermarkets. The total number of exchange relationships that would be established is

Accepted Answer

A)  22. 
B)  56. 
C)  72. 
D)  96. 
A)  22. 
B)  56. 
C)  72. 
D)  96.

Question 6

Which of the following statements about kiosks and carts is the most accurate?

Accepted Answer

A)  Kiosks and carts are popular with mall owners because their sales are exempt from sales taxes. 
B)  Mall owners often want kiosks and carts to be located along their walkways because they create a marketplace atmosphere. 
C)  Kiosks and carts have struggled in recent years because of their high overhead costs. 
D)  Most mall owners would like to eliminate kiosks and carts from their walkways, but are barred by law from doing so. 
A)  Kiosks and carts are popular with mall owners because their sales are exempt from sales taxes. 
B)  Mall owners often want kiosks and carts to be located along their walkways because they create a marketplace atmosphere. 
C)  Kiosks and carts have struggled in recent years because of their high overhead costs. 
D)  Most mall owners would like to eliminate kiosks and carts from their walkways, but are barred by law from doing so.

Question 7

Water transportation is the least expensive way to send goods overseas.

Accepted Answer

A) True 
 B)False

Question 8

About 80 percent of all wholesalers are classified as merchant wholesalers.

Accepted Answer

A) True 
 B)False

Question 9

Logistics is concerned with the flow of information as well as with the flow of goods.

Accepted Answer

A) True 
 B)False

Question 10

Vandelay Industries has discovered a defect in one of its products that may result in injury to users. The company believes it must quickly develop and implement a recall program. It is likely that Vandelay soon will be placing a great deal of emphasis on

Accepted Answer

A)  inbound logistics. 
B)  materials handling. 
C)  reverse logistics. 
D)  third-party logistics. 
A)  inbound logistics. 
B)  materials handling. 
C)  reverse logistics. 
D)  third-party logistics.

Question 11

The characteristic that all forms of direct marketing have in common is that they

Accepted Answer

A)  are carried out by agents or brokers. 
B)  involve face-to-face or teleconferencing sessions with the customer. 
C)  include some type of activity that directly links manufacturers to the ultimate consumer. 
D)  make use of exclusive distribution systems with a network of traditional "bricks and mortar" stores. 
A)  are carried out by agents or brokers. 
B)  involve face-to-face or teleconferencing sessions with the customer. 
C)  include some type of activity that directly links manufacturers to the ultimate consumer. 
D)  make use of exclusive distribution systems with a network of traditional "bricks and mortar" stores.

Question 12

Specializing in logistics, Miriam, a marketing manager, is likely to focus mainly on managing the flow of goods, and leave issues about how to manage the flow of information to managers in other areas of marketing.

Accepted Answer

A) True 
 B)False

Question 13

Many firms that want to use an intensive distribution strategy would find vending machines an attractive method of selling their goods.

Accepted Answer

A) True 
 B)False

Question 14

Drop shippers are wholesalers that stock heavy or bulky items and transport them to retail stores.

Accepted Answer

A) True 
 B)False

Question 15

A ________ is a marketing intermediary that sells products to other organizations.

Accepted Answer

A)  wholesaler 
B)  retailer 
C)  disintermediary 
D)  jobber 
A)  wholesaler 
B)  retailer 
C)  disintermediary 
D)  jobber

Question 16

Edwin, an employee at an auto assembly plant for a U.S. auto manufacturer, manages a group of employees who measure the quality of parts that arrive on rail cars from Mexico and other countries. As a receiver of auto parts from other suppliers, Edwin works in

Accepted Answer

A)  third-party logistics. 
B)  supply chain management. 
C)  a corporate distribution system. 
D)  direct mail operations. 
A)  third-party logistics. 
B)  supply chain management. 
C)  a corporate distribution system. 
D)  direct mail operations.

Question 17

In a corporate distribution system one firm owns all of the organizations in the distribution.

Accepted Answer

A) True 
 B)False

Question 18

Soundwave Specialties is a manufacturer of high-quality speakers. The company sells its products through a few preferred retailers in any geographic area. Soundwave Specialties uses a selective distribution strategy.

Accepted Answer

A) True 
 B)False

Question 19

Third-party logistics is the term used to describe the use of outside firms to help move goods from here to there.

Accepted Answer

A) True 
 B)False

Question 20

Exclusive distribution is the use of only one retail outlet in a given geographic area.

Accepted Answer

A) True 
 B)False

Exam 15: Distributing Products

There are three major types of warehouses: centralized, dispersed, and mode-specific.

When firms manage the return of goods from consumers either because they are defective or for recycling purposes, they are involved in

A value of shipping by truck is that trucks can deliver small shipments to remote locations.

Suppose that nine bakeries each tried to sell their products directly to eight supermarkets. The total number of exchange relationships that would be established is

Which of the following statements about kiosks and carts is the most accurate?

Water transportation is the least expensive way to send goods overseas.

About 80 percent of all wholesalers are classified as merchant wholesalers.

Logistics is concerned with the flow of information as well as with the flow of goods.

Vandelay Industries has discovered a defect in one of its products that may result in injury to users. The company believes it must quickly develop and implement a recall program. It is likely that Vandelay soon will be placing a great deal of emphasis on

The characteristic that all forms of direct marketing have in common is that they

Specializing in logistics, Miriam, a marketing manager, is likely to focus mainly on managing the flow of goods, and leave issues about how to manage the flow of information to managers in other areas of marketing.

Many firms that want to use an intensive distribution strategy would find vending machines an attractive method of selling their goods.

Drop shippers are wholesalers that stock heavy or bulky items and transport them to retail stores.

A ________ is a marketing intermediary that sells products to other organizations.

Edwin, an employee at an auto assembly plant for a U.S. auto manufacturer, manages a group of employees who measure the quality of parts that arrive on rail cars from Mexico and other countries. As a receiver of auto parts from other suppliers, Edwin works in

In a corporate distribution system one firm owns all of the organizations in the distribution.

Soundwave Specialties is a manufacturer of high-quality speakers. The company sells its products through a few preferred retailers in any geographic area. Soundwave Specialties uses a selective distribution strategy.

Third-party logistics is the term used to describe the use of outside firms to help move goods from here to there.

Exclusive distribution is the use of only one retail outlet in a given geographic area.

Taking Risks and Making Profits Within the Dynamic Business Environment

Understanding Economics and How It Affects Business

Doing Business in Global Markets

Demanding Ethical and Socially Responsible Behavior

How to Form a Business

Entrepreneurship and Starting a Small Business

Management and Leadership

Structuring Organizations for Todays Challenges

Production and Operations Management

Motivating Employees

Human Resource Management: Finding and Keeping the Best Employees

Dealing With Employeemanagement Issues

Marketing: Helping Buyers Buy

Developing and Pricing Goods and Services

Using Effective Promotions

Understanding Accounting and Financial Information

Financial Management

Using Securities Markets for Financing and Investing Opportunities

Money, Financial Institutions, and the Federal Reserve

Working Within the Legal Environment

Using Technology to Manage Information

Managing Risk

Managing Personal Finances

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