Exam 4: Managing Planning and Strategy

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Managers use scenario planning to generate different future scenarios of conditions in the environment.

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Henri Fayol said that effective plans have five qualities.

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In most organizations,planning is a five-step process.Identify the five steps and discuss them in the context of a realistic business problem of your choosing.

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The letter "O" in the SWOT acronym stands for "obligation."

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A goal is a broad declaration of the organization and/or a statement of its dreams for the future.

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A cost-leadership strategy is a business-level strategy that serves many market segments.

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Discuss the levels of managers responsible for various types of plans.

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How does vision differ from other forms of organizational direction setting?

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An SOP is a written instruction describing the exact series of actions that should be followed in a specific situation.

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A plan that indicates in which industries and national markets an organization intends to compete is known as:

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A(n)________ is a plan that is updated and amended every year and takes account of changing conditions in the external environment.

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Differentiation tends to increase the costs of products which can be recouped by charging higher prices.

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"To reduce costs in all departments below that of rival competitors." - This statement is an example of a business-level strategy.

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Evaluating strategy involves which of the following?

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In order to write a concise statement of the organization's mission,a manager must first answer the question: "What business are we in and what business should we be in?" Discuss the three question areas that must be answered by a manager in order to define the organization's business,and write a mission statement.

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Which aspect of planning is emphasized when it is said that managers need to make every attempt to collect and utilize all available information at their disposal?

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A plan that indicates the actions that managers intend to take at departmental levels such as marketing and R&D in order to allow the organization to attain its goals is known as a:

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Departments such as sales and marketing formulate business-level strategies.

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The strategy in which managers try to gain a competitive advantage by focusing the energy of all the organization's departments or functions on driving the organization's costs down below the costs of its rivals is called:

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Attaining superior quality products and services is a way of gaining a competitive advantage in a particular market or industry.

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