Exam 5: Competitive Rivalry and Competitive Dynamics

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Which of the following statements is false?

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In customer feedback surveys, RTC Corp customers have indicated that they have a similar experience each time they interact with the company.This reflects success in which service quality dimension?

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Rapid-Built Homes specializes in low-cost prefabricated, modular homes that can be erected in a matter of days anywhere in the country.Rapid-Built focuses on entire subdivisions of homes developed by real estate speculators.ModernModular Homes (ModMod) specializes in modular homes designed by architects, which can be built anywhere in the country.The buyers usually build the home themselves from kits on their own lots.ModMod sells fewer than 100 house kits per year.ModMod is run by two professors of architecture as a sideline business.According to the framework of competitive analysis, Rapid-Built and ModMod:

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Market commonality is concerned with the number of markets with which the firm and a competitor are jointly involved and the degree of importance of the individual markets to each.

(True/False)
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Walmart recently opened a store in Alsatia, Missouri.Several local small retailers have decided that choosing not to respond to Walmart's competitive actions is a viable long-term option, because although the companies have high market commonality, they have little resource similarity.These small retailers are correct in their decision.

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Walmart's aggressive pricing strategy is a strategic action that plays a major role in how it competes.

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In general, compared with firms that compete in only one market, among firms that face one another in multiple markets there is:

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Quality affects competitive rivalry because a competitor whose products suffer from poor quality likely will __________ until __________.

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Competitive rivalry has more effect on a firm's __________ strategies than the firm's other strategies.

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Without quality, the firm's products:

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Mighty Mike's, a manufacturer of power tools for the home hobbyist, has seen its main competitor, MyTools, introduce a line of power tools that are smaller sized, lighter weight, and suitable for women and older hobbyists who have weaker hands than the typical male workshop hobbyist.Mighty Mike's is waiting to see whether MyTools' new line is a success.Mighty Mike's could be classified as a second mover.

(True/False)
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Competitive rivalry is the ongoing set of competitive actions and competitive responses that occur among firms as they maneuver for an advantageous market position.

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A strategy's success is determined not only by the firm's initial competitive actions but also by how well it anticipates competitors' responses to them and by how well the firm anticipates and responds to its competitors' initial actions.

(True/False)
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To be a first mover, the firm must have readily available resources to significantly invest in R&D as well as to rapidly and successfully produce and market a stream of innovative products.

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In the context of competitive rivalry, what is an actor's reputation?

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The satellite dish at Faye's weekend home has malfunctioned.When she calls to have the dish repaired, the service representative tells her that the dish is obsolete and that parts for it are no longer made.Faye must replace the old dish with a new dish.This is an example of lack of firm loyalty to a product in a fast-cycle market.

(True/False)
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The competitive actions and responses in __________ markets are designed to seek large market shares, to gain customer loyalty through brand names, and to carefully control the firm's operations in order to consistently provide the same positive experience for customers.

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Describe a model of competitive rivalry and explain how companies can use it.

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By definition, to be engaged in multimarket competitions, two or more firms must compete against each other in more than one product area and in multiple geographic markets.

(True/False)
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Lawsuits over patent and copyright infringements are more common and intense in:

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