Exam 8: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues

Who has mandated that every publicly held company in the United States must issue an annual cash-flow statement in addition to the usual financial reports?

(Multiple Choice)

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Question 21

Buying off the outstanding shares of your company from the open market to make the company private is what going public means.

(True/False)

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Question 22

Which variable would be considered part of the "place" element of the marketing mix?

(Multiple Choice)

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Question 23

A financial budget is a document that details how funds will be obtained and spent for a specified period of time.

(True/False)

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Question 24

In times of depressed stock prices,stock issuances often prove to be the most suitable alternative for obtaining capital.

(True/False)

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Question 25

Why is market segmentation an important variable in the strategy-implementation process?

(Multiple Choice)

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Question 26

What level of management is directly affected by strategy implementation?

(Multiple Choice)

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Question 27

Although there are many marketing variables that impact the success or failure of strategy-implementation efforts,two variables are central to the process.What are these variables? Discuss why they are so important.

(Essay)

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Question 28

Market penetration can be defined as the subdividing of a market into distinct subsets of customers according to needs and buying habits.

(True/False)

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Question 29

Information collection,retrieval,and storage can be used to create competitive advantages in ways such as

(Multiple Choice)

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Question 30

A conservative rule of thumb is to establish a business's worth as ________ the firm's current annual profit.

(Multiple Choice)

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Question 31

Increased costs are a disadvantage of a good information system.

(True/False)

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Question 32

Multidimensional scaling involves examining three or more criteria simultaneously in a product-positioning analysis.

(True/False)

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Question 33

With information technology,in some cases it is possible to do away with the workplace by allowing employees to work at home or anywhere,anytime.

(True/False)

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Question 34

Although cash budgets can be a useful financial tool,publicly held companies are not required to complete them.

(True/False)

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Question 35

When additional debt is issued to finance implementation of strategy,ownership and control of the enterprise are diluted.

(True/False)

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Question 36

What becomes a more attractive financing technique when cost of capital is high?

(Multiple Choice)

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Question 37

In general,the Internet makes market segmentation easier.

(True/False)

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Question 38

All the methods for determining a business's worth can be grouped into three basic approaches: what a firm earns,what a firm spends,and what a firm will bring in the market.

(True/False)

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Question 39

Perhaps the most dramatic new market segmentation strategy is the

(Multiple Choice)

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Question 40

Showing 21 - 40 of 114

Who has mandated that every publicly held company in the United States must issue an annual cash-flow statement in addition to the usual financial reports?

Buying off the outstanding shares of your company from the open market to make the company private is what going public means.

Which variable would be considered part of the "place" element of the marketing mix?

A financial budget is a document that details how funds will be obtained and spent for a specified period of time.

In times of depressed stock prices,stock issuances often prove to be the most suitable alternative for obtaining capital.

Why is market segmentation an important variable in the strategy-implementation process?

What level of management is directly affected by strategy implementation?

Although there are many marketing variables that impact the success or failure of strategy-implementation efforts,two variables are central to the process.What are these variables? Discuss why they are so important.

Market penetration can be defined as the subdividing of a market into distinct subsets of customers according to needs and buying habits.

Information collection,retrieval,and storage can be used to create competitive advantages in ways such as

A conservative rule of thumb is to establish a business's worth as ________ the firm's current annual profit.

Increased costs are a disadvantage of a good information system.

Multidimensional scaling involves examining three or more criteria simultaneously in a product-positioning analysis.

With information technology,in some cases it is possible to do away with the workplace by allowing employees to work at home or anywhere,anytime.

Although cash budgets can be a useful financial tool,publicly held companies are not required to complete them.

When additional debt is issued to finance implementation of strategy,ownership and control of the enterprise are diluted.

What becomes a more attractive financing technique when cost of capital is high?

In general,the Internet makes market segmentation easier.

All the methods for determining a business's worth can be grouped into three basic approaches: what a firm earns,what a firm spends,and what a firm will bring in the market.

Perhaps the most dramatic new market segmentation strategy is the

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