Exam 15: Testing for Differences Between Groups and for Predictive Relationships
Exam 1: The Role of Marketing Research75 Questions
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Exam 12: Sampling Designs and Sampling Procedures75 Questions
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Exam 14: Basic Data Analysis75 Questions
Exam 15: Testing for Differences Between Groups and for Predictive Relationships75 Questions
Exam 16: Communicating Research Results75 Questions
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In regression analysis, the symbol X is commonly used for the ____ variable, and the symbol Y is commonly used for the ____ variable.
(Multiple Choice)
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Discuss when a paired-samples t-test is appropriate and give an example of when it should be used.
(Essay)
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The chi-square test tests the significance of the relationship shown in an R X C contingency table in which R stands for row and C stands for column.
(True/False)
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If a researcher is interested in whether adult males purchase a product more frequently than adult females, univariate statistics would be used in the analysis of data.
(True/False)
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A pooled estimate of the standard error is a poorer estimate of the standard error than one based on the variance from either sample.
(True/False)
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The F-test partitions total variance into ____________________ variance and ____________________ variance.
(Short Answer)
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In multiple regression, the dependent variable must be continuous and interval-scaled.
(True/False)
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A(n) ____________________ variable has two distinct levels that are coded as 0 and 1.
(Short Answer)
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A study compares the means of two groups in which there are 45 males in Group 1 and 37 females in Group 2. The degrees of freedom for this study when using the t-test for the difference between means is ____.
(Multiple Choice)
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In a regression equation, the beta coefficients indicate the effect on the dependent variable of a 1-unit increase in any of the independent variables.
(True/False)
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When a researcher is attempting to predict sales volume by using building permits, amount of advertising, and the income levels of residents, the researcher is most likely using ____.
(Multiple Choice)
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The ____________________ is the mean of a variable over all observations.
(Short Answer)
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Multivariate dependence techniques are variants of the ____, which is a way of modeling some process based on how different variables cause fluctuations from the average dependent variable.
(Multiple Choice)
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The statistical test used to determine whether there is more variability in the scores of one sample than in the scores of another sample is the ____________________.
(Short Answer)
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A Z-test for differences of proportions requires a sample size greater than 100.
(True/False)
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How many degrees of freedom are there in a four-cell chi-square test?
(Multiple Choice)
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In multiple regression, dummy variables are those that have no effect on the dependent variable.
(True/False)
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One way to test the significance of the relationship shown in a contingency tables is by means of the chi-square test.
(True/False)
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