Exam 8: Strategy Formulation and Execution

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The "How do we compete?" question concerns functional-level strategy.

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Decisions regarding the proper amount of advertising for a particular good or service are related to:

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Where does the information come from concerning environmental opportunities and threats

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_____ refers to the modification of product design and promotional strategies to suit the specific needs of individual countries.

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Diversification is a strategy of moving into new lines of business.

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List the four components of a SWOT analysis.

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An SBU stands for Star Business Unit.

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A transnational strategy combines degrees of both global standardization and national responsiveness.

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Front-line managers have the final responsibility for strategic planning.

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Corporate-level strategy pertains to the organization as a whole.

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Which of the following is an intangible asset that an organization derives considerable competitive advantage from relative to its industry competition?

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A business activity that an organization does particularly well relative to its competition is known as a(n) _____.

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Core competence is the plan of action that prescribes resource allocation and other activities for dealing with the environment.

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The plan of action that prescribes resource allocation and other activities for dealing with the environment and helping the organization attain its goals is called a(n) _____.

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When an organization chooses a(n) _____ strategy, it means that business decisions such as product design are made on a country-by-country basis.

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Organization's with a focus strategy concentrate on a specific regional market or buyer group.

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The dog, according to the BCG Matrix, is a poor performer.

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With a(n) _____ strategy, the organization aggressively seeks efficient facilities, pursues cost reductions and uses tight cost controls to produce products more efficiently than competitors.

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The three levels of strategy are business, corporate and global.

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Strategic partnerships are the current trend, rather than mergers and acquisitions.

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