Question 1

In Web marketing, with _____, information is sent to users based on their previous inquiries, interests, or specifications.

Accepted Answer

A)  pull technology 
B)  push technology 
C)  stack technology 
D)  queue technology 
A)  pull technology 
B)  push technology 
C)  stack technology 
D)  queue technology

Question 2

The buyer-side marketplace offers suppliers a direct channel of communication to buyers through online storefronts.

Accepted Answer

A) True 
 B)False

Question 3

In the context of e-government applications, e-training for government officials is categorized as a _____ application.

Accepted Answer

A)  government-to-citizen 
B)  government-to-business 
C)  government-to-government 
D)  government-to-employee 
A)  government-to-citizen 
B)  government-to-business 
C)  government-to-government 
D)  government-to-employee

Question 4

In the context of Web marketing, the term _____ refers to one user viewing one ad.

Accepted Answer

A)  ad blocker 
B)  ad exchange 
C)  ad impression 
D)  ad connect 
A)  ad blocker 
B)  ad exchange 
C)  ad impression 
D)  ad connect

Question 5

_____ support m-commerce applications. ​

Accepted Answer

A)  Personal area networks 
B)  Wireless wide area networks 
C)  Local area networks 
D)  Virtual private networks 
A)  Personal area networks 
B)  Wireless wide area networks 
C)  Local area networks 
D)  Virtual private networks

Question 6

Electronic data interchange (EDI) and electronic funds transfer (EFT) are forms of _____.

Accepted Answer

A)  consumer-to-consumer 
B)  consumer-to-business 
C)  business-to-business 
D)  business-to-consumer 
A)  consumer-to-consumer 
B)  consumer-to-business 
C)  business-to-business 
D)  business-to-consumer

Question 7

The _____, a widely used business model in e-commerce, refers to generating revenue from more than one source. ​

Accepted Answer

A)  merchant model 
B)  brokerage model 
C)  mixed model 
D)  infomediary model 
A)  merchant model 
B)  brokerage model 
C)  mixed model 
D)  infomediary model

Question 8

Online auction sites that involve business transactions between users of products and services are categorized as _____ e-commerce.

Accepted Answer

A)  consumer-to-consumer 
B)  consumer-to-business 
C)  business-to-business 
D)  business-to-consumer 
A)  consumer-to-consumer 
B)  consumer-to-business 
C)  business-to-business 
D)  business-to-consumer

Question 9

Describe the categories of social networks and online media that collectively constitute social commerce.

Accepted Answer

Answers will vary.There are several cate

Question 10

Companies exclusively using business-to-consumer (B2C) applications:

Accepted Answer

A)  sell directly to consumers. 
B)  rely on physical storefronts for customer interactions. 
C)  approach customers through third-party agents. 
D)  focus on using personalized physical stores to serve consumers. 
A)  sell directly to consumers. 
B)  rely on physical storefronts for customer interactions. 
C)  approach customers through third-party agents. 
D)  focus on using personalized physical stores to serve consumers.

Question 11

In the context of trading partner agreements, which of the following is true of electronic business Extensible Markup Language (ebXML)?

Accepted Answer

A)  ebXML does not support the transfer of inventory charts. 
B)  ebXML enables customers to submit hard copies of agreements. 
C)  ebXML allows Web browsers to select only the data requested in a search. 
D)  ebXML does not support communication of purchase orders. 
A)  ebXML does not support the transfer of inventory charts. 
B)  ebXML enables customers to submit hard copies of agreements. 
C)  ebXML allows Web browsers to select only the data requested in a search. 
D)  ebXML does not support communication of purchase orders.

Question 12

_____ relies on text-to-speech technologies. ​

Accepted Answer

A)  Seller-side e-commerce 
B)  Voice-based e-commerce 
C)  Traditional commerce 
D)  Mobile commerce 
A)  Seller-side e-commerce 
B)  Voice-based e-commerce 
C)  Traditional commerce 
D)  Mobile commerce

Question 13

Describe the information sharing and ordering activities involved in conducting business-to-consumer (B2C) e-commerce.

Accepted Answer

Answers will vary.A B2C e-commerce compa

Question 14

_____ is a method for advertisers to pay for cost per view or cost per click, which is typically one-tenth of a cent.

Accepted Answer

A)  Smart payment 
B)  Micropayment 
C)  E-cash 
D)  E-check 
A)  Smart payment 
B)  Micropayment 
C)  E-cash 
D)  E-check

Question 15

Provide examples of organizational e-commerce activities that take place inside an organization.

Accepted Answer

Answers will vary.Organizational e-comme

Question 16

In the third-party exchange marketplace model, media buying is an example of a _____.

Accepted Answer

A)  vertical market 
B)  horizontal market 
C)  baseline market 
D)  sideline market 
A)  vertical market 
B)  horizontal market 
C)  baseline market 
D)  sideline market

Question 17

Large corporations (such as General Electric or Boeing) as well as consortiums of large companies use the _____ model.

Accepted Answer

A)  e-procurement 
B)  buyer-side marketplace 
C)  third-party exchange 
D)  infomediary 
A)  e-procurement 
B)  buyer-side marketplace 
C)  third-party exchange 
D)  infomediary

Question 18

The _____ model generates revenue from the fees charged for matching buyers and sellers.

Accepted Answer

A)  seller-side marketplace 
B)  buyer-side marketplace 
C)  third-party exchange marketplace 
D)  trader-side marketplace 
A)  seller-side marketplace 
B)  buyer-side marketplace 
C)  third-party exchange marketplace 
D)  trader-side marketplace

Question 19

Identify the e-commerce business model that brings sellers and buyers together on the Web and collects commissions on transactions between these parties.

Accepted Answer

A)  The merchant model 
B)  The brokerage model 
C)  The advertising model 
D)  The infomediary model 
A)  The merchant model 
B)  The brokerage model 
C)  The advertising model 
D)  The infomediary model

Question 20

Explain the concept of click-and-brick e-commerce with an example.

Accepted Answer

Answers will vary.Many companies now ope

In Web marketing, with _____, information is sent to users based on their previous inquiries, interests, or specifications.

The buyer-side marketplace offers suppliers a direct channel of communication to buyers through online storefronts.

In the context of e-government applications, e-training for government officials is categorized as a _____ application.

In the context of Web marketing, the term _____ refers to one user viewing one ad.

_____ support m-commerce applications.

Electronic data interchange (EDI) and electronic funds transfer (EFT) are forms of _____.

The _____, a widely used business model in e-commerce, refers to generating revenue from more than one source.

Online auction sites that involve business transactions between users of products and services are categorized as _____ e-commerce.

Describe the categories of social networks and online media that collectively constitute social commerce.

Companies exclusively using business-to-consumer (B2C) applications:

In the context of trading partner agreements, which of the following is true of electronic business Extensible Markup Language (ebXML)?

_____ relies on text-to-speech technologies.

Describe the information sharing and ordering activities involved in conducting business-to-consumer (B2C) e-commerce.

_____ is a method for advertisers to pay for cost per view or cost per click, which is typically one-tenth of a cent.

Provide examples of organizational e-commerce activities that take place inside an organization.

In the third-party exchange marketplace model, media buying is an example of a _____.

Large corporations (such as General Electric or Boeing) as well as consortiums of large companies use the _____ model.

The _____ model generates revenue from the fees charged for matching buyers and sellers.

Identify the e-commerce business model that brings sellers and buyers together on the Web and collects commissions on transactions between these parties.

Explain the concept of click-and-brick e-commerce with an example.

Information Systems: An Overview

Computers: The Machines Behind Computing

Database Systems, Data Warehouses and Data Marts

Personal, Legal, Ethical and Organizational Issues of Information Systems

Protecting Information Resources

Data Communication

The Internet, Intranets, and Extranets

Global Information Systems

Building Successful Information Systems

Enterprise Systems

Management Support Systems

Intelligent Information Systems

Emerging Trends, Technologies, and Applications

Filters

Exam 8: E-Commerce

In Web marketing, with _____, information is sent to users based on their previous inquiries, interests, or specifications.

The buyer-side marketplace offers suppliers a direct channel of communication to buyers through online storefronts.

In the context of e-government applications, e-training for government officials is categorized as a _____ application.

In the context of Web marketing, the term _____ refers to one user viewing one ad.

_____ support m-commerce applications. ​

Electronic data interchange (EDI) and electronic funds transfer (EFT) are forms of _____.

The _____, a widely used business model in e-commerce, refers to generating revenue from more than one source. ​

Online auction sites that involve business transactions between users of products and services are categorized as _____ e-commerce.

Describe the categories of social networks and online media that collectively constitute social commerce.

Companies exclusively using business-to-consumer (B2C) applications:

In the context of trading partner agreements, which of the following is true of electronic business Extensible Markup Language (ebXML)?

_____ relies on text-to-speech technologies. ​

Describe the information sharing and ordering activities involved in conducting business-to-consumer (B2C) e-commerce.

_____ is a method for advertisers to pay for cost per view or cost per click, which is typically one-tenth of a cent.

Provide examples of organizational e-commerce activities that take place inside an organization.

In the third-party exchange marketplace model, media buying is an example of a _____.

Large corporations (such as General Electric or Boeing) as well as consortiums of large companies use the _____ model.

The _____ model generates revenue from the fees charged for matching buyers and sellers.

Identify the e-commerce business model that brings sellers and buyers together on the Web and collects commissions on transactions between these parties.

Explain the concept of click-and-brick e-commerce with an example.

Information Systems: An Overview

Computers: The Machines Behind Computing

Database Systems, Data Warehouses and Data Marts

Personal, Legal, Ethical and Organizational Issues of Information Systems

Protecting Information Resources

Data Communication

The Internet, Intranets, and Extranets

Global Information Systems

Building Successful Information Systems

Enterprise Systems

Management Support Systems

Intelligent Information Systems

Emerging Trends, Technologies, and Applications

Filters

_____ support m-commerce applications.

The _____, a widely used business model in e-commerce, refers to generating revenue from more than one source.

_____ relies on text-to-speech technologies.