Exam 6: Formulating Strategy

Environmental scanning should most likely cover all of the following major variables EXCEPT ________.

The first broad scan of all potential world markets should result in the firm being able to ________.

Which of the following best explains why Avon expanded to the international market?

A fully owned subsidiary is most likely a high-risk entry strategy because of ________.

Which of the following is an assessment of a firm's capabilities relative to those of its competitors as pertinent to the opportunities and threats in the environment for those firms?

Which of the following is most likely to serve as a short-term strategy and to provide limited income?

What is strategy? What is strategic planning?

When is a regionalization strategy more appropriate than a globalization strategy?

The use of professional or skilled workers located in countries other than that in which the firm is domiciled is best known as ________.

What environmental factors should a firm consider when using licensing as an entry strategy?

Which of the following best explains why Europe is attracting more new investment capital?

What changes in the U.S. led Avon to engage in international business? How did Avon modify its sales and marketing strategies for international markets?

Which of the following terms refers to the strengths that allow companies to outperform rivals?

Panera Bread is a chain of cafes serving sandwiches, soups, and fresh baked artisan breads. The company began in 1981 with stores primarily located along the east coast of the U.S. Since then, the firm has expanded to over 1,300 locations throughout the U.S. and Canada. The firm has strong earnings and has been designated by Business Week as a "Hot Growth Company." Panera Bread executives are considering the idea of expanding globally by opening cafes in Asia through a franchising strategy. Which of the following, if true, undermines the argument that Panera Bread should expand into Asia through franchising?

Which of the following terms refers to the process of gathering information and forecasting relevant trends, competitive actions, and circumstances that will affect operations in geographic areas of potential interest?

Which of the following sets minimum standards for EU exports and imports?

The licensing strategy is LEAST appropriate when a firm ________.

Which of the following terms refers to the establishment of worldwide operations and the development of standardized products and marketing?

All of the following are reasons that nearly 60% of international joint ventures fail EXCEPT ________.

What are core competencies? How do core competencies affect a firm's strategic decisions?