Exam 3: Developing and Using a Theory of the Program

Correct Answer:

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An ill-considered choice of evaluation criteria can distort program activities in various ways, ultimately reducing the value of the program. For example, let's consider a school lunch program. If the evaluation criteria for the program's success are solely based on cost efficiency and not on the nutritional value of the meals, the program may prioritize serving cheap, processed foods over healthier options. This could lead to negative health outcomes for the students and ultimately reduce the overall value of the program.

Similarly, in a youth sports program, if the evaluation criteria only focus on winning games and not on the development of sportsmanship, teamwork, and individual skill improvement, the program may prioritize winning at all costs. This could lead to a toxic competitive environment, where the well-being and personal growth of the young athletes are compromised, ultimately reducing the value of the program.

In both of these examples, the ill-considered choice of evaluation criteria distorts the program activities, leading to outcomes that do not align with the intended goals and values of the program. As a result, the overall value of the program is diminished, as it fails to effectively meet the needs and expectations of its participants. Therefore, it is crucial for program evaluators to carefully consider and select evaluation criteria that accurately reflect the goals and values of the program, in order to ensure its success and value.