Exam 2: Consumer Behavior and Buying Process

Person's own living or interacting and acting pattern is classified

Needs of customers are triggered by

Social class group which earns through exceptional ability is best classified as

The whole sellers and retailers buying behavior is classified as

In 'stages of adoption process' customer decides to become regular user in

Interpretivists tend to challenge the beliefs of the positivists. The interpretivists' view is that:

_____________ is the buying behaviour of final consumers.

Tendency to which results of innovation are communicated to others is classified as

Group which can exert influences on other because of specialized knowledge and skills is called

A need that is aroused up to sufficient level is called

You regularly purchase cleaning supplies for your custodial staff. This purchase is a ________.

Bill thought he had received the best deal on his new car. Shortly after the purchase, Bill started to notice certain disadvantages of his new car as he learned more about other cars available. Bill is experiencing ________.

Customers keeping such information that supports their attitudes towards brand is classified as

The demand of business buyers is derived from

Adopter group 'laggards' are