Question 1

Observation is a form of ________.

Accepted Answer

A)  Quantitative research 
B)  Primary research 
C)  All of the above 
D)  None of the above 
A)  Quantitative research 
B)  Primary research 
C)  All of the above 
D)  None of the above

Question 2

Responsiveness is prized over predetermined structure in participant observation.

Accepted Answer

A) True 
 B)False

Question 3

"Lee wants to observe what people do when they visit the gym. He visits every morning between 9 and 12 every day for two weeks. His coding schedule covers apparent age, and sex of the people being observed, plus a category for each piece of equipment they use." Why is his data likely to be biased?

Accepted Answer

A)  Because he did not vary the times of his observation 
B)  Because he did not have mutually exclusive categories 
C)  Because he did not list all the equipment in the gym 
D)  Because he did not ask people for demographic information 
A)  Because he did not vary the times of his observation 
B)  Because he did not have mutually exclusive categories 
C)  Because he did not list all the equipment in the gym 
D)  Because he did not ask people for demographic information

Question 4

The concept used in the social sciences to explore and deal with the relationship between the researcher and the object of research is called ________.

Accepted Answer

A)  Reflexivity 
B)  Anonymity 
C)  Objectivity 
D)  Synchronicity 
A)  Reflexivity 
B)  Anonymity 
C)  Objectivity 
D)  Synchronicity

Question 5

A prevalent form of data analysis used in participant observation is analytic induction.

Accepted Answer

A) True 
 B)False

Question 6

"Caroline is researching health and safety issues in a call centre. She is interested in the length of time operators are seated for, whether they take regular breaks from their screens and their posture." What variant of observation would be most appropriate for her to use?

Accepted Answer

A)  Structured 
B)  Participant as observer 
C)  Complete participant 
D)  She should not use observation 
A)  Structured 
B)  Participant as observer 
C)  Complete participant 
D)  She should not use observation

Question 7

Which philosophical research paradigm would you most associate with participant observation?

Accepted Answer

A)  Positivism 
B)  Interpretivism 
C)  Direct realism 
D)  Epistemology 
A)  Positivism 
B)  Interpretivism 
C)  Direct realism 
D)  Epistemology

Question 8

"Statements by observers of what happened or was said" is a definition of ________.

Accepted Answer

A)  Primary observations 
B)  Tertiary observations 
C)  Secondary observations 
D)  Experiential observations 
A)  Primary observations 
B)  Tertiary observations 
C)  Secondary observations 
D)  Experiential observations

Question 9

Which of these is NOT a factor that should be taken into account when designing categories on a coding schedule?

Accepted Answer

A)  Mutually exclusive 
B)  Explicitly defined 
C)  Focused 
D)  Context dependent 
A)  Mutually exclusive 
B)  Explicitly defined 
C)  Focused 
D)  Context dependent

Question 10

"Sally wants to monitor the number of non work-related websites employees visit during office hours. She works in the IT department and decides to monitor the access logs for each computer." What is the problem with this approach?

Accepted Answer

A)  The data will be too difficult to analyse 
B)  She is breaching the data protection act 
C)  It is an invasion of employee privacy 
D)  She will encounter measurement bias 
A)  The data will be too difficult to analyse 
B)  She is breaching the data protection act 
C)  It is an invasion of employee privacy 
D)  She will encounter measurement bias

Observation is a form of ________.

Responsiveness is prized over predetermined structure in participant observation.

"Lee wants to observe what people do when they visit the gym. He visits every morning between 9 and 12 every day for two weeks. His coding schedule covers apparent age, and sex of the people being observed, plus a category for each piece of equipment they use." Why is his data likely to be biased?

The concept used in the social sciences to explore and deal with the relationship between the researcher and the object of research is called ________.

A prevalent form of data analysis used in participant observation is analytic induction.

"Caroline is researching health and safety issues in a call centre. She is interested in the length of time operators are seated for, whether they take regular breaks from their screens and their posture." What variant of observation would be most appropriate for her to use?

Which philosophical research paradigm would you most associate with participant observation?

"Statements by observers of what happened or was said" is a definition of ________.

Which of these is NOT a factor that should be taken into account when designing categories on a coding schedule?

"Sally wants to monitor the number of non work-related websites employees visit during office hours. She works in the IT department and decides to monitor the access logs for each computer." What is the problem with this approach?

The Nature of Business and Management Research and Structure of This Book

Formulating and Clarifying the Research Topic

Critically Reviewing the Literature

Understanding Research Philosophies and Approaches

Formulating the Research Design

Negotiating Access and Research Ethics

Selecting Samples

Using Secondary Data

Collecting Primary Data Using Semi-Structured, In-Depth and Group Interviews

Collecting Primary Data Using Questionnaires

Analysing Quantitative Data

Analysing Qualitative Data

Writing and Presenting Your Project Report

Filters

Exam 9: Collecting Primary Data Through Observation

Observation is a form of ________.

Responsiveness is prized over predetermined structure in participant observation.

"Lee wants to observe what people do when they visit the gym. He visits every morning between 9 and 12 every day for two weeks. His coding schedule covers apparent age, and sex of the people being observed, plus a category for each piece of equipment they use." Why is his data likely to be biased?

The concept used in the social sciences to explore and deal with the relationship between the researcher and the object of research is called ________.

A prevalent form of data analysis used in participant observation is analytic induction.

"Caroline is researching health and safety issues in a call centre. She is interested in the length of time operators are seated for, whether they take regular breaks from their screens and their posture." What variant of observation would be most appropriate for her to use?

Which philosophical research paradigm would you most associate with participant observation?

"Statements by observers of what happened or was said" is a definition of ________.

Which of these is NOT a factor that should be taken into account when designing categories on a coding schedule?

"Sally wants to monitor the number of non work-related websites employees visit during office hours. She works in the IT department and decides to monitor the access logs for each computer." What is the problem with this approach?

The Nature of Business and Management Research and Structure of This Book

Formulating and Clarifying the Research Topic

Critically Reviewing the Literature

Understanding Research Philosophies and Approaches

Formulating the Research Design

Negotiating Access and Research Ethics

Selecting Samples

Using Secondary Data

Collecting Primary Data Using Semi-Structured, In-Depth and Group Interviews

Collecting Primary Data Using Questionnaires

Analysing Quantitative Data

Analysing Qualitative Data

Writing and Presenting Your Project Report

Filters