Exam 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps
Exam 1: The Revolution Is Just Beginning75 Questions
Exam 2: E-Commerce Business Models and Concepts75 Questions
Exam 3: E-Commerce Infrastructure: the Internet, Web, and Mobile Platform75 Questions
Exam 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps75 Questions
Exam 5: E-Commerce Security and Payment Systems75 Questions
Exam 6: E-Commerce Marketing and Advertising Concepts75 Questions
Exam 7: Ethical, Social, and Political Issues in E-Commerce75 Questions
Exam 8: Online Retail and Services75 Questions
Exam 9: Online Content and Media75 Questions
Exam 10: Social Networks, Auctions, and Portals75 Questions
Exam 11: B2b E-Commerce: Supply Chain Management and Collaborative Commerce75 Questions
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Apache HTTP Web server software is based on Microsoft's Windows operating system.
Free
(True/False)
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Correct Answer:
False
The practice of owning (or leasing)and managing your own Web servers but housing them in a vendor's physical facility is known as ________.
Free
(Short Answer)
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Correct Answer:
co-location
All of the following are basic information requirements for a product database except:
(Multiple Choice)
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What are the two most important management challenges in building a successful e-commerce presence?
(Multiple Choice)
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Which of the following is the final stage suggested for a six-phase plan to develop an e-commerce presence?
(Multiple Choice)
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Which of the following typically includes a data flow diagram to describe the flow of information for a Web site?
(Multiple Choice)
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________ are the types of information systems capabilities needed to meet business objectives.
(Multiple Choice)
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Which of the following is not a main factor in determining overall demand for an e-commerce site?
(Multiple Choice)
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Which of the following types of servers monitors and controls access to a main Web server and implements firewall protection?
(Multiple Choice)
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Which of the following helps you understand the marketing effectiveness of your e-commerce site?
(Multiple Choice)
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Which of the following is the least expensive path to creating a mobile Internet presence?
(Multiple Choice)
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A mobile Web app is one designed to specifically operate using a mobile device's hardware and operating system.
(True/False)
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Your Web production company has received an RFP for building an e-commerce Web site for Carlotti's, a renowned gourmet and specialty butcher that now wishes to sell goods over the Internet. Describe the elements you will include in your proposal to Carlotti's. In addition to the Web site proposal, will you make any other recommendations?
(Essay)
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________ involves testing a site program's modules one at a time.
(Multiple Choice)
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An online ________ allows shoppers to set aside desired purchases in preparation for checkout, review what they have selected, and edit their selections as necessary.
(Short Answer)
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One of the most important challenges in developing an e-commerce presence is understanding that the technology must drive the business.
(True/False)
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Which of the following is not an open source software tool?
(Multiple Choice)
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All of the following are important factors in Web site optimization except:
(Multiple Choice)
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Upgrading a server from a single processor to multiple processors is an example of scaling a site horizontally.
(True/False)
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