Exam 2: E-Commerce Business Models and Concepts
Exam 1: The Revolution Is Just Beginning85 Questions
Exam 2: E-Commerce Business Models and Concepts85 Questions
Exam 3: E-Commerce Infrastructure: the Internet, web, and Mobile Platform85 Questions
Exam 4: Building an E-Commerce Presence: Websites, mobile Sites, and Apps85 Questions
Exam 5: E-Commerce Security and Payment Systems85 Questions
Exam 6: E-Commerce Marketing and Advertising Concepts85 Questions
Exam 7: Social,mobile,and Local Marketing85 Questions
Exam 8: Ethical,social,and Political Issues in E-Commerce85 Questions
Exam 9: Online Retail and Services85 Questions
Exam 10: Online Content and Media85 Questions
Exam 11: Social Networks, auctions, and Portals85 Questions
Exam 12: B2b E-Commerce: Supply Chain Management and Collaborative Commerce85 Questions
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The overall retail market in the United States in 2016 was estimated at about:
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(Multiple Choice)
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Correct Answer:
B
Who are the e-commerce enablers and why are they important?
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No discussion of e-commerce business models would be complete without mention of a group of companies whose business model is focused on providing the infrastructure necessary for e-commerce companies to exist,grow,and prosper.E-commerce enablers provide the hardware,operating system software,networks and communications technology,applications software,web design,consulting services,and other tools required for e-commerce.While these firms may not be conducting e-commerce per se (although in many instances,e-commerce in its traditional sense is in fact one of their sales channels),as a group they have perhaps profited the most from the development of e-commerce.
Firms that fail to produce returns greater than alternative investments typically go out of business.
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Correct Answer:
True
All of the following are examples of business-to-business (B2B)business models except:
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________ and ________ are typically the most easily identifiable aspects of a company's business model.
(Multiple Choice)
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Which of the following is an example of the subscription revenue model?
(Multiple Choice)
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A ____________ is a networked business ecosystem that coordinates a firm's suppliers,distributors,and delivery firms with its own production needs using an Internet-based supply chain management system.
(Multiple Choice)
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All of the following use a social network marketing strategy except:
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Why is the management team such an important element of a business model?
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Which of the following may offer its customers value chain management software?
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On-demand service companies are characterized by the free sharing of resources between the company and consumers.
(True/False)
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Social technologies change industry structure by shifting programming and editorial decisions to consumers and creating substitute entertainment products.
(True/False)
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All firms need an organization to efficiently implement their business plans and strategies.
(True/False)
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SaaS and PaaS providers can typically provide services at lower costs through scale economies.
(True/False)
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In general,the key to becoming a successful content provider is to:
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