Exam 8: Strategy Formulation: Functional Strategy and Strategic Choice

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The pricing,selling,and distributing of a product is referred to as a(n) ________ strategy.

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When Colgate-Palmolive and Unilever take a successful product that they marketed in one part of the world and market it elsewhere,they are following a market development strategy.

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The continuous improvement system was developed by Deming.

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Logistics strategy deals with the flow of products into and out of the manufacturing process.

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What is a functional strategy?

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Since the deregulation of the airline industry,major airlines have entered into a spirited battle for market share by cutting prices and offering special deals.This is an example of which strategy to avoid?

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What does a financial strategy examine?

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When Dell Computer's customers use the Internet to design their own computers,this demonstrates which manufacturing strategy?

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What is a corporate scenario? What are the three steps in their construction?

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The importance of sole sourcing was supported by Deming to obtain high supplier quality.

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The key to outsourcing is to purchase from outside only those activities that are not key to the company's distinctive competencies.

(True/False)
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Outsourcing is the reverse of vertical integration.

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