Exam 1: Doing Business in Digital Times

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Zipcar has pioneered the car rental by the hour business model.What technology enables Zipcar to lease cars for short time spans to registered members?

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Which of the following is not a goal of business process reengineering?

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________ technology is an umbrella description covering several technologies that communicate within a limited distance.

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Explain the characteristics of big data.Describe two sources of big data collected by enterprises.

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AutoTrader redesigned its legacy order fulfillment process in order ________

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Routine formal processes are referred to as ________.

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Privacy regulations may prohibit financial institutions from posting or responding to customers comments through social media sites.

(True/False)
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Most recently,tech innovations are seldom triggering opportunities and threats to business models and strategies.

(True/False)
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Methods and efforts to simply automate existing processes are referred to a business process reengineering,or BPR.

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Michael Porter's competitive forces model,also called the five-forces model,has been used to identify competitive strategies.

(True/False)
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According to the Five Forces Model developed by Harvard University Business professor Michael Porter,all of the following are major factors that determine a company's standing in an industry,except:

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An effective informal business process documents who will perform the tasks;what materials to use;and where,how,and when the tasks are to be performed.

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SWOT Analysis involves analyzing a company's competitive situation on each of the following factors except:

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From an IT perspective,the mobile devices form the core;the cloud forms the endpoints;and social networks create the connections between the cloud and mobiles.

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The research firm Gartner defines industry structure as the difference between a company and its competitors that matters to customers.

(True/False)
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___________ develop requirements,budgets,and schedules for their firm's information technology projects.They coordinate such projects from development through implementation,working with their organization's IT workers,as well as clients,vendors,and consultants.

(Short Answer)
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Forrester research repeatedly confirms there is a strong relationship between the quality of a firm's customer experience and customer _________.

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Explain why this statement is true: What companies can do depends on what their information technology and data management systems can do.

(Essay)
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