Exam 3: Selling on the Web

_____ offers a variety of information services for lawyers and law enforcement officials, court cases, public records, and resources for law libraries.

Companies can adapt their catalog revenue model online by replacing or supplementing their print catalogs with information on their Web sites.

_____ is an important element of creating an effective Web presence.

The removal of an intermediary, such as a human agent, from a value chain is called _____.

In the context of accessibility, one of the best ways to accommodate a broad range of visitor needs is to build _____ into the Web site's interface.

An approach where free content is available up to a point at which fees begin, is called a _____.

The _____ is an intelligent agent program that learns the customer's preferences and makes suggestions.

People spend less time at a sticky Web site and are thus, exposed to very little advertising.

A good Web site design can provide many image-creation and image-enhancing features very effectively-it can serve as a sales brochure, a product showroom, a financial report, an employment ad, and a customer contact point.

What are the accessibility goals that organizations should conform to for designing business Web sites?

When customers buy a product, they are also buying the service element included with that product.

The Web provides a way for technical content developers to reach retail customers.

An organization's Web presence is of lesser importance than its presence in the physical world.

Many clothing Web sites offer virtual models on which customers can try clothes, such services are referred to as virtual _____.

List the guidelines that must be followed by Web designers when creating a Web site that is intended to meet the specific needs of customers.

The advertising-supported revenue model is the one used by broadcast network television in the United States.

The _____ of a Web site is its ability to keep visitors at the site and attract repeat visitors.

Web companies with unprofitable growth phases for long durations retained their revenue models to grow successfully.

The New York Times and The Wall Street Journal use the _____ revenue model.

_____ tend to have large up-front costs.Once those costs are incurred, additional units can be made at very low additional cost.