Exam 15: Launching a Successful Online Business and EC Projects

Creating content that offers upgraded or more expensive versions of the product is called

A media file that is distributed over the Internet using syndication feeds for playback on mobile devices and personal computers best defines

A corporate collaboration system is a customer service approach that focuses on building long-term and sustainable customer relationships that add value for the customer and the company.

A site that provides users online tools for communication and sharing information on common interests best defines

There is a serious downside for start-up businesses that acquire venture capital because they lose control over the business.

A dedicated website hosting company that offers a wide range of hosting services and functionality to businesses of all sizes best defines

A hosting service that provides disk space and services to help small and microbusinesses build a website quickly and cheaply best defines

As a general guideline,although virtually anything is available for sale on the Internet,the degree of sales success is somewhat dependent on the type of item or service being offered for sale and how it can be delivered.

The Web hosting option under which the business acquires the hardware,software,staff,and dedicated telecommunications services needed to host a Web site is called

The relationship between stock price and when an investor invests is that

The simplest navigation aid is the navigation bar.

Secondary content that offers a coupon,rebate,or special service is called

The primary reason an entrepreneur writes a business plan is to acquire funding from a bank,an angel investor,a venture capitalist,or the financial markets.

In an organizational transformation

Not receiving a clear mandate for the top to proceed is a common management pitfall.

The most common EC project on the Internet is the information portal.

Medium and large businesses,or those seeking external funding,must have an informal business plan.

A method for business restructuring that combines workflow systems and redesign methods; it covers people-to-people,systems-to-systems,and systems-to-people interactions.This description best describes

Many good ideas and realistic initiatives have failed because of poor execution due to the lack of sufficient business skills by the owners or principals of the business.

Directed content is Web content that is prepared to match the needs and expectations of the individual visitor.