Exam 12: Business Intelligence and IS

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What are the problems faced by BI Analysts on BI projects?

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Analysts have a difficult time saying,"Enough." Many BI projects have no obvious or convenient stopping point.Another problem with BI systems is asking the wrong questions.A third problem occurs if analysts do not sufficiently collaborate with end users to find out what the end users need or to understand their exact problems.A fourth problem common with analysts,and even end users,is too much trust in the validity of the data or analysis.Finally,analysts,and again end users,have analytical biases that can lead to problems.One bias is overconfidence-we are more confident in our judgment than we should be.Another is availability-we think certain results will occur more often than they do if it is easier to remember that event.A third is belief perseverance-we inordinately persist in earlier beliefs even if valid data is presented to us to change our minds.

An OLAP report that displays information using three dimensions is called a(n)________.

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D

An RFM score of 555 (R=5; F=5; M=5,on a scale of 1 to 5)assigned to a customer indicates that the customer ________.

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Typically,in a BI system,analysis begins with a massive volume of data being scaled down to a small set if the analysis looks promising.

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Why is it difficult to commit to time and costs in BI projects?

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The efficiency objective of business intelligence is to inform someone in the business of future events.

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Granularity refers to the inconsistencies and missing values that exist within data.

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Selling products in addition to what customers request is called ________.

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Many cities are using advances in Big Data to provide services that improve transportation safety and reduce vehicle emissions.

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Granularity refers to the ________.

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Drilling down into data means ________.

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Business intelligence is a process of acquiring,analyzing,and publishing data with an objective of discovering or revealing patterns in data that will inform a businessperson.

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How does Big Data BI support the auditing process?

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HANA can be used only with unstructured NoSQL databases.

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With unsupervised data mining,analysts typically create a model or hypothesis before running the analysis.

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The collection of operational process data that SAP uses is referred to as ________.

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An organization uses SAP financial management software to store accounting details and Microsoft CRM software to record customer transactions.Managers face problems when they have to make decisions based on both sets of data,as the data are stored on two different platforms.Such data are referred to as ________ data.

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What is a business intelligence system?

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Describe OLAP slice and dice technique.

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________ include the activities of a customer on a Web site.

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