Exam 1: Management Information Systems: Business Driven MIS

Cheryl Steffan is the operations manager for Nature's Bread Company,which specializes in providing natural products for health conscious individuals.Cheryl is responsible for compiling,analyzing,and evaluating daily sales numbers to determine the company's profitability and forecast production for the next day.Which of the following is an example of knowledge that Cheryl would be using to successfully perform her job?

According to Porter's three generic strategies,Walmart is following a business strategy that focuses on 'broad market and low cost'.

Business intelligence is information collected from multiple sources.Which of the following provides an example of a source that would be included in business intelligence?

Which one of Porter's Five Forces is high when it is easy for new competitors to enter a market and low when there are significant entry barriers to joining a market?

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's Five Forces model.Which of the following represents buyer power in the soft drink industry?

A variable is a business intelligence characteristic that stands for a value that cannot change over time.

What is a way of monitoring the entire system in a company,by viewing the multiple inputs being processed to produce outputs?

Broad differentiation,broad cost leadership,and _________ create the three generic strategies identified by Porter.

Cheryl Steffan is the operations manager for Nature's Bread Company,which specializes in providing natural products for health conscious individuals.Cheryl is responsible for compiling,analyzing,and evaluating daily sales numbers to determine the company's profitability and forecast production for the next day.Which of the following is an example of the type of information Cheryl would be using to successfully perform her job?

Imagine you are creating a new product to sell in an up-and-coming market.Which of the below statements indicates that it would be difficult for you to enter this new market?

Which of the following represents the types of data commonly found in the marketing department?

If you were thinking about a washing machine as a system which of the following represents the outputs?

Which of the below represents a company in a supply chain?

If you were thinking about a home theater system which of the following represents the inputs?

A ____________ is the confirmation or validation of an event or object.

Goods are material items or products that customer's will buy to satisfy a want or need.

Which of the following provides an example of data?

Competitive intelligence is information collected from multiple sources such as suppliers,customers,competitors,partners,and industries that analyzes patterns,trends,and relationships for strategic decision making.

What are tasks performed by people that customers will buy to satisfy a want or need?

Gina Brooks works for Aquarium Retail Services selling high-end salt water fish and tank supplies.Aquarium Retail Services is the current market leader in Gina's city.Gina has recently been approached by Deep Blue Incorporated with an opportunity to run its corporate nation-wide marketing and sales division.Gina decides to jump at the opportunity! Deep Blue is attempting to gain a competitive ________ by stealing its competitor's key employees.