Question 1

Which of the following is not considered a category within the support value activities in a value chain analysis?

Accepted Answer

A)  Technology development. 
B)  Outbound logistics. 
C)  Human resource management. 
D)  Firm infrastructure. 
A)  Technology development. 
B)  Outbound logistics. 
C)  Human resource management. 
D)  Firm infrastructure.

Question 2

When a company is the first to market with a competitive advantage,this is called a first-mover advantage.All of the following companies were first-movers except ____________.

Accepted Answer

A)  FedEx-the online self-service software. 
B)  Apple-iPad. 
C)  Apple-iPod. 
D)  Microsoft-Bing search engine. 
A)  FedEx-the online self-service software. 
B)  Apple-iPad. 
C)  Apple-iPod. 
D)  Microsoft-Bing search engine.

Question 3

Porter's Five-Forces Model outlines the process for a sales strategy.

Accepted Answer

A) True 
 B)False

Question 4

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents supplier power in the soft drink industry?

Accepted Answer

A)  Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases. 
B)  Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every Walmart store. 
C)  Zevia Natural Diet Soda begins selling directly over the Internet. 
D)  Vitamin water, fruit juice, and coffee. 
A)  Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases. 
B)  Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every Walmart store. 
C)  Zevia Natural Diet Soda begins selling directly over the Internet. 
D)  Vitamin water, fruit juice, and coffee.

Question 5

Shawn McGill is on the executive board for ABC Pharmaceuticals.The company produces the number-one-selling cancer-fighting drug on the market.Due to its incredible success,ABC pharmaceuticals has decided to increase the cost of the drug from $8 a pill to $15 a pill.Which force is ABC Pharmaceuticals using to increase its drug price?

Accepted Answer

A)  Supplier power. 
B)  Buyer power. 
C)  Threat of false entrants. 
D)  Business power. 
A)  Supplier power. 
B)  Buyer power. 
C)  Threat of false entrants. 
D)  Business power.

Question 6

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents rivalry in the soft drink industry?

Accepted Answer

A)  Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases. 
B)  Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every Walmart store. 
C)  Zevia Natural Diet Soda begins selling directly over the Internet. 
D)  Coke and Pepsi submit bids to the owner of a football stadium for the exclusive sale of their products during games. 
A)  Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases. 
B)  Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every Walmart store. 
C)  Zevia Natural Diet Soda begins selling directly over the Internet. 
D)  Coke and Pepsi submit bids to the owner of a football stadium for the exclusive sale of their products during games.

Question 7

Michael Porter identified pressures that can hurt potential sales.Knowledgeable customers can force __________ prices by pitting rivals against each other.

Accepted Answer

The answer of Michael Porter identified pressures that can hurt...

Question 8

With the Five-Forces Model,companies should watch the forces in the market.If the forces are strong,competition generally increases,and if the forces are weak,competition typically decreases.

Accepted Answer

A) True 
 B)False

Question 9

Your boss,Tom Repicci,has asked you to analyze the airline industry using Porter's three generic strategies.Which of the following companies are using a focused strategy?

Accepted Answer

A)  Southwest, Horizon, Frontier, and JetBlue. 
B)  British Airways, Singapore Airlines, and Virgin Atlantic. 
C)  Sky Taxi, a rent-by-the-hour personal plane service. 
D)  All of these. 
A)  Southwest, Horizon, Frontier, and JetBlue. 
B)  British Airways, Singapore Airlines, and Virgin Atlantic. 
C)  Sky Taxi, a rent-by-the-hour personal plane service. 
D)  All of these.

Question 10

There are many challenges to changing doctors,including transferring medical records and losing the doctor-patient relationship along with the doctor's knowledge of the patient's history.Changing doctors provides a great example of switching costs.

Accepted Answer

A) True 
 B)False

Question 11

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents buyer power in the soft drink industry?

Accepted Answer

A)  Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases. 
B)  Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every Walmart store. 
C)  Zevia Natural Diet Soda begins selling directly over the Internet. 
D)  Vitamin water, fruit juice, and coffee. 
A)  Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases. 
B)  Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every Walmart store. 
C)  Zevia Natural Diet Soda begins selling directly over the Internet. 
D)  Vitamin water, fruit juice, and coffee.

Question 12

Which of the following represents a reason why competitive advantages are typically temporary?

Accepted Answer

A)  The competitor will hire away your key employees. 
B)  The competitor quickly seeks ways to duplicate your business operations. 
C)  The competitor will purchase new technology. 
D)  All of these. 
A)  The competitor will hire away your key employees. 
B)  The competitor quickly seeks ways to duplicate your business operations. 
C)  The competitor will purchase new technology. 
D)  All of these.

Question 13

What includes all parties involved,directly or indirectly,in obtaining raw materials or a product?

Accepted Answer

A)  Support chain. 
B)  Supply chain. 
C)  System chain. 
D)  Supply choice. 
A)  Support chain. 
B)  Supply chain. 
C)  System chain. 
D)  Supply choice.

Question 14

Updating business strategies is a continuous undertaking,as internal and external environments ________.

Accepted Answer

A)  Become less competitive. 
B)  Remain stagnant. 
C)  Rapidly change. 
D)  Become more consistent. 
A)  Become less competitive. 
B)  Remain stagnant. 
C)  Rapidly change. 
D)  Become more consistent.

Question 15

Compare Porter's three generic strategies.

Accepted Answer

Organizations typically follow one of Po

Question 16

A __________ advantage features a product or service on which customers place a greater value than they do on similar offerings from competitors.

Accepted Answer

A)  Competitive 
B)  Competitor 
C)  Power 
D)  First-mover 
A)  Competitive 
B)  Competitor 
C)  Power 
D)  First-mover

Question 17

What are the two main categories in a value chain analysis?

Accepted Answer

A)  Primary value activities and secondary value activities. 
B)  Primary value activities and support value activities. 
C)  Primary value activities and strengthening value activities. 
D)  None of these. 
A)  Primary value activities and secondary value activities. 
B)  Primary value activities and support value activities. 
C)  Primary value activities and strengthening value activities. 
D)  None of these.

Question 18

If a business is following a focused strategy,then its competitive scope is ________.

Accepted Answer

A)  Broad market. 
B)  Narrow market. 
C)  Broad range of products. 
D)  Broad range of services. 
A)  Broad market. 
B)  Narrow market. 
C)  Broad range of products. 
D)  Broad range of services.

Question 19

Porter has identified three generic business strategies,including focused,broad cost leadership,and switching strategy.

Accepted Answer

A) True 
 B)False

Question 20

Greg Provenzo owns and runs a Blockbuster video store.Greg is implementing a drive-thru rental process that is the same as you would find at a fast-food restaurant.Customers can pick up and drop off their videos without leaving their cars.Greg's new system has become so popular that Videos Plus,a competitor down the street,is attempting to re-create Greg's video drive-thru rental process.Greg's system is an example of a _________.

Accepted Answer

A)  Supply chain power. 
B)  First-mover advantage. 
C)  Business processing strategy. 
D)  Business Intelligence. 
A)  Supply chain power. 
B)  First-mover advantage. 
C)  Business processing strategy. 
D)  Business Intelligence.

Which of the following is not considered a category within the support value activities in a value chain analysis?

When a company is the first to market with a competitive advantage,this is called a first-mover advantage.All of the following companies were first-movers except ____________.

Porter's Five-Forces Model outlines the process for a sales strategy.

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents supplier power in the soft drink industry?

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents rivalry in the soft drink industry?

Michael Porter identified pressures that can hurt potential sales.Knowledgeable customers can force __________ prices by pitting rivals against each other.

With the Five-Forces Model,companies should watch the forces in the market.If the forces are strong,competition generally increases,and if the forces are weak,competition typically decreases.

Your boss,Tom Repicci,has asked you to analyze the airline industry using Porter's three generic strategies.Which of the following companies are using a focused strategy?

There are many challenges to changing doctors,including transferring medical records and losing the doctor-patient relationship along with the doctor's knowledge of the patient's history.Changing doctors provides a great example of switching costs.

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents buyer power in the soft drink industry?

Which of the following represents a reason why competitive advantages are typically temporary?

What includes all parties involved,directly or indirectly,in obtaining raw materials or a product?

Updating business strategies is a continuous undertaking,as internal and external environments ________.

Compare Porter's three generic strategies.

A __________ advantage features a product or service on which customers place a greater value than they do on similar offerings from competitors.

What are the two main categories in a value chain analysis?

If a business is following a focused strategy,then its competitive scope is ________.

Porter has identified three generic business strategies,including focused,broad cost leadership,and switching strategy.

Business Driven Technology

Strategic Initiatives for Implementing Competitive Advantages

Measuring the Success of Strategic Initiatives

Organizational Structures That Support Strategic Initiatives

Valuing Organizational Information

Storing Organizational Information Databases

Accessing Organizational Information Data Warehouse

Enabling the Organization Decision Making

Extending the Organization Supply Chain Management

Building a Customer-Centric Organization Customer Relationship Management

Integrating the Organization From End-To-End Enterprise Resource Planning

Creating Innovative Organizations

E-Business

Creating Collaborative Partnerships

Integrating Wireless Technology in Business

Building Software to Support an Agile Organization

Managing Organizational Projects

Outsourcing in the 21st Century

Developing a 21st-Century Organization

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Exam 2: Identifying Competitive Advantages

Which of the following is not considered a category within the support value activities in a value chain analysis?

When a company is the first to market with a competitive advantage,this is called a first-mover advantage.All of the following companies were first-movers except ____________.

Porter's Five-Forces Model outlines the process for a sales strategy.

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents supplier power in the soft drink industry?

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents rivalry in the soft drink industry?

Michael Porter identified pressures that can hurt potential sales.Knowledgeable customers can force __________ prices by pitting rivals against each other.

With the Five-Forces Model,companies should watch the forces in the market.If the forces are strong,competition generally increases,and if the forces are weak,competition typically decreases.

Your boss,Tom Repicci,has asked you to analyze the airline industry using Porter's three generic strategies.Which of the following companies are using a focused strategy?

There are many challenges to changing doctors,including transferring medical records and losing the doctor-patient relationship along with the doctor's knowledge of the patient's history.Changing doctors provides a great example of switching costs.

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's five-forces model.Which of the following represents buyer power in the soft drink industry?

Which of the following represents a reason why competitive advantages are typically temporary?

What includes all parties involved,directly or indirectly,in obtaining raw materials or a product?

Updating business strategies is a continuous undertaking,as internal and external environments ________.

Compare Porter's three generic strategies.

A __________ advantage features a product or service on which customers place a greater value than they do on similar offerings from competitors.

What are the two main categories in a value chain analysis?

If a business is following a focused strategy,then its competitive scope is ________.

Porter has identified three generic business strategies,including focused,broad cost leadership,and switching strategy.

Business Driven Technology

Strategic Initiatives for Implementing Competitive Advantages

Measuring the Success of Strategic Initiatives

Organizational Structures That Support Strategic Initiatives

Valuing Organizational Information

Storing Organizational Information Databases

Accessing Organizational Information Data Warehouse

Enabling the Organization Decision Making

Extending the Organization Supply Chain Management

Building a Customer-Centric Organization Customer Relationship Management

Integrating the Organization From End-To-End Enterprise Resource Planning

Creating Innovative Organizations

E-Business

Creating Collaborative Partnerships

Integrating Wireless Technology in Business

Building Software to Support an Agile Organization

Managing Organizational Projects

Outsourcing in the 21st Century

Developing a 21st-Century Organization

Filters