Exam 1: What Is Strategy and Why Is It Important

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A(n) ________ advantage is a product or service that an organization's customers place a greater value on than similar offerings from a competitor.

(Short Answer)
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The Five Forces Model, the three generic strategies, and value chain analysis are all ____________________ by which organizations can assess their competitive advantage.

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What is high when competition is fierce in a market and low when competition is more complacent?

(Multiple Choice)
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Buyer power in the Porter's Five Forces Model is ________ when buyers have many choices of whom to buy from and low when their choices are few.

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Which of the following forces is commonly reduced through the use of a loyalty program?

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Explain the relationship among people, processes, information systems, and information.

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Who is responsible for ensuring the throughput, transaction speed, accuracy, system availability, and reliability of an organization's information technology?

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IS personnel must understand the ___________ if the organization is going to determine which technologies can benefit (or hurt) the business.

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The three generic strategies are broad _____________ approaches that organizations fall under.

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Which of the following activities does a CIO perform?

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Which part of the value chain acquires raw materials and manufactures, delivers, markets, sells, and provides after-sales services?

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Which of the following statements is true?

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Which of the following is considered data?

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Which of the following is Hummer using as its generic strategy?

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Who is responsible for collecting, maintaining, and distributing an organization's knowledge?

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Which company, in the text, uses environmental scanning to determine everything from how well competing products are selling to the strategic placement of its own products?

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Information systems are implemented to support a company's competitive business strategy.

(True/False)
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The Five Forces Model helps to determine the relative attractiveness of a/an _____________.

(Short Answer)
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The Five Forces Model, the three generic strategies, and value chain analysis are all methods by which organizations can assess their _______ advantage.

(Short Answer)
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An entry __________ is a product or service feature that customers have come to expect from organizations in a particular industry and must be offered by an entering organization to compete and survive.

(Short Answer)
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