Question 1

The house of quality uses a scale of one to ten to evaluate competing products.

Accepted Answer

A) True 
 B)False

Question 2

What is Quality Function Deployment (QFD)? What are its advantages?

Accepted Answer

QFD was developed in Japan as a comprehe

Question 3

The time elapsed from project initiation to product launch,usually measured in months or years is referred to as _____.

Accepted Answer

A)  diffusion of innovation time 
B)  technology trajectory 
C)  development cycle time 
D)  the Six Sigma period 
A)  diffusion of innovation time 
B)  technology trajectory 
C)  development cycle time 
D)  the Six Sigma period

Question 4

In the context of FMEA,which of the following formulas is used to calculate the risk priority number?

Accepted Answer

A)  Risk priority number = total profits from new products/total expenditures 
B)  Risk priority number = total profits from new products - total expenditures 
C)  Risk priority number = successful projects/total project portfolio 
D)  Risk priority number = severity X likelihood of occurrence X inability of controls to detect 
A)  Risk priority number = total profits from new products/total expenditures 
B)  Risk priority number = total profits from new products - total expenditures 
C)  Risk priority number = successful projects/total project portfolio 
D)  Risk priority number = severity X likelihood of occurrence X inability of controls to detect

Question 5

The stage after the investigation and conceptualization of the project is:

Accepted Answer

A)  verifying and validating the proposed new project and its marketing. 
B)  building a business case that includes a defined product. 
C)  the actual design and development of the product. 
D)  defining the test plans to be utilized in the next stage. 
A)  verifying and validating the proposed new project and its marketing. 
B)  building a business case that includes a defined product. 
C)  the actual design and development of the product. 
D)  defining the test plans to be utilized in the next stage.

Question 6

Alpha Cleaning Equipment Co.wants to use the house of quality matrix in designing and developing a new vacuum cleaning machine.The use of house of quality will typically:

Accepted Answer

A)  provide a common language and framework for members of a project team to use. 
B)  blur the relationship between product attributes and customer requirements. 
C)  conceal the competitive shortcomings of the company's existing products. 
D)  hide design trade-offs. 
A)  provide a common language and framework for members of a project team to use. 
B)  blur the relationship between product attributes and customer requirements. 
C)  conceal the competitive shortcomings of the company's existing products. 
D)  hide design trade-offs.

Question 7

Suppliers can contribute ideas for product improvement or increased development efficiency.

Accepted Answer

A) True 
 B)False

Question 8

A sequential process has an early warning system to indicate that planned features are not manufacturable.

Accepted Answer

A) True 
 B)False

Question 9

Dr.Peterson is a professor of Information Systems at Mount Newfield University.She was asked to be a beta tester for the latest version of Microsoft Office a year before it was released because she tends to use such programs in an advanced way and often develops her own solutions to problems with the programs.She made several suggestions for its improvement.She is a(n):

Accepted Answer

A)  lead user. 
B)  laggard customer. 
C)  expert technician. 
D)  consumer advocate. 
A)  lead user. 
B)  laggard customer. 
C)  expert technician. 
D)  consumer advocate.

Question 10

A DVD manufacturing company is considering involving the suppliers of the electronic components used in its DVD players/recorders in the concept development and design of a new version of its products.Research has shown that including suppliers will result in:

Accepted Answer

A)  bringing products to the market more slowly because getting their input takes time. 
B)  an increased cost because they must be paid for their contributions. 
C)  a higher quality of product as their ideas can be incorporated into the design. 
D)  short-term supplier relations. 
A)  bringing products to the market more slowly because getting their input takes time. 
B)  an increased cost because they must be paid for their contributions. 
C)  a higher quality of product as their ideas can be incorporated into the design. 
D)  short-term supplier relations.

Question 11

What are the risks of championing?

Accepted Answer

A manager's role as champion may cloud j

Question 12

A(n) _____ of a product is an early working prototype of a product released to users for testing and feedback.

Accepted Answer

A)  beta version 
B)  substitute 
C)  spiral model 
D)  alpha model 
A)  beta version 
B)  substitute 
C)  spiral model 
D)  alpha model

Question 13

Explain the value of the stage-gate process in new product development.

Accepted Answer

The stage-gate process will address the

Question 14

A majority of new product development projects result in an economic return.

Accepted Answer

A) True 
 B)False

Question 15

An "antichampion" is:

Accepted Answer

A)  a person who wishes to sabotage a new project. 
B)  a person who plays the role of the "devil's advocate." 
C)  a person who uses subjective criteria to evaluate a new project. 
D)  a person in a competing firm who sabotages market tests by promoting his company's products more heavily than normal. 
A)  a person who wishes to sabotage a new project. 
B)  a person who plays the role of the "devil's advocate." 
C)  a person who uses subjective criteria to evaluate a new project. 
D)  a person in a competing firm who sabotages market tests by promoting his company's products more heavily than normal.

Question 16

Matrix Technologies Inc.has recently developed a new personal digital assistant (PDA).The marketing director of the firm says that the firm should not use a large sample of customers to test the market for its new PDA.Instead,it should focus on the inputs of _____,because they have the same general needs as the marketplace,but are likely to face them earlier than the bulk of the market.

Accepted Answer

A)  focus groups 
B)  lead users 
C)  antichampions 
D)  laggard customers 
A)  focus groups 
B)  lead users 
C)  antichampions 
D)  laggard customers

Question 17

_____ is a distributed problem-solving model whereby a design problem or production task is presented to people who voluntarily contribute their ideas and effort in exchange for compensation,intrinsic rewards,or a combination thereof.

Accepted Answer

A)  Championing 
B)  Crowdsourcing 
C)  Partly parallel development 
D)  Sequential development 
A)  Championing 
B)  Crowdsourcing 
C)  Partly parallel development 
D)  Sequential development

Question 18

Quality Function Deployment (QFD) was developed in Germany.

Accepted Answer

A) True 
 B)False

Question 19

What is partly parallel development process? Is it universally used?

Accepted Answer

To shorten the development process and a

Question 20

The criteria in the go/kill decision points are the questions or metrics used to make the decision regarding whether or not to kill the project or allow it to proceed.

Accepted Answer

A) True 
 B)False

The house of quality uses a scale of one to ten to evaluate competing products.

What is Quality Function Deployment (QFD)? What are its advantages?

The time elapsed from project initiation to product launch,usually measured in months or years is referred to as _____.

In the context of FMEA,which of the following formulas is used to calculate the risk priority number?

The stage after the investigation and conceptualization of the project is:

Alpha Cleaning Equipment Co.wants to use the house of quality matrix in designing and developing a new vacuum cleaning machine.The use of house of quality will typically:

Suppliers can contribute ideas for product improvement or increased development efficiency.

A sequential process has an early warning system to indicate that planned features are not manufacturable.

A DVD manufacturing company is considering involving the suppliers of the electronic components used in its DVD players/recorders in the concept development and design of a new version of its products.Research has shown that including suppliers will result in:

What are the risks of championing?

A(n) _____ of a product is an early working prototype of a product released to users for testing and feedback.

Explain the value of the stage-gate process in new product development.

A majority of new product development projects result in an economic return.

An "antichampion" is:

_____ is a distributed problem-solving model whereby a design problem or production task is presented to people who voluntarily contribute their ideas and effort in exchange for compensation,intrinsic rewards,or a combination thereof.

Quality Function Deployment (QFD) was developed in Germany.

What is partly parallel development process? Is it universally used?

The criteria in the go/kill decision points are the questions or metrics used to make the decision regarding whether or not to kill the project or allow it to proceed.

Introduction

Sources of Innovation

Types and Patterns of Innovation

Standards Battles and Design Dominance

Timing of Entry

Defining the Organizations Strategic Direction

Choosing Innovation Projects

Collaboration Strategies

Protecting Innovation

Organizing for Innovation

Managing New Product Development Teams

Crafting a Deployment Strategy

Filters

Exam 11: Managing the New Product Development Process

The house of quality uses a scale of one to ten to evaluate competing products.

What is Quality Function Deployment (QFD)? What are its advantages?

The time elapsed from project initiation to product launch,usually measured in months or years is referred to as _____.

In the context of FMEA,which of the following formulas is used to calculate the risk priority number?

The stage after the investigation and conceptualization of the project is:

Alpha Cleaning Equipment Co.wants to use the house of quality matrix in designing and developing a new vacuum cleaning machine.The use of house of quality will typically:

Suppliers can contribute ideas for product improvement or increased development efficiency.

A sequential process has an early warning system to indicate that planned features are not manufacturable.

A DVD manufacturing company is considering involving the suppliers of the electronic components used in its DVD players/recorders in the concept development and design of a new version of its products.Research has shown that including suppliers will result in:

What are the risks of championing?

A(n) _____ of a product is an early working prototype of a product released to users for testing and feedback.

Explain the value of the stage-gate process in new product development.

A majority of new product development projects result in an economic return.

An "antichampion" is:

_____ is a distributed problem-solving model whereby a design problem or production task is presented to people who voluntarily contribute their ideas and effort in exchange for compensation,intrinsic rewards,or a combination thereof.

Quality Function Deployment (QFD) was developed in Germany.

What is partly parallel development process? Is it universally used?

The criteria in the go/kill decision points are the questions or metrics used to make the decision regarding whether or not to kill the project or allow it to proceed.

Introduction

Sources of Innovation

Types and Patterns of Innovation

Standards Battles and Design Dominance

Timing of Entry

Defining the Organizations Strategic Direction

Choosing Innovation Projects

Collaboration Strategies

Protecting Innovation

Organizing for Innovation

Managing New Product Development Teams

Crafting a Deployment Strategy

Filters