Exam 8: Strategy Formulation and Implementation

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Profitability and marketing goals almost always dominate the strategic plans of today's multinational corporations.

(True/False)
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To a growing extent, the customers of MNCs have heterogeneous tastes and this has helped to spread international consumerism.

(True/False)
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_____ is the production and distribution of products and services of a homogeneous type and quality on a worldwide basis.

(Multiple Choice)
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Honda and General Motors have both built plants in Thailand to take advantage of

(Multiple Choice)
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International strategies are characterized by increased international standardization of products and services.

(True/False)
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The need to understand the different consumer tastes in segmented regional markets and respond to different national standards and regulations imposed by autonomous governments and agencies is:

(Multiple Choice)
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To respond to risks in emerging markets, MNCs must do all of the following except:

(Multiple Choice)
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This approach to formulation and implementation is one in which the MNC makes strategic decisions based on the merits of the individual situation rather than using a predetermined economic or political strategy.

(Multiple Choice)
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In choosing a location, today's MNC has two primary considerations: the country and the specific locale within the chosen country.

(True/False)
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Many MNCs are convinced that strategic planning is critical to their success and these efforts are being conducted both at the home office and in the subsidiaries.

(True/False)
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Strategy formulation attempts to provide management with accurate forecasts of trends that relate to external changes in geographic areas where the firm is currently doing business.

(True/False)
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All of the following are characteristics of TQM except:

(Multiple Choice)
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Firms that engage in significant international activity a short time after being established are called:

(Multiple Choice)
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In selecting a geographic location to operate, Japanese firms favor heavily unionized areas.

(True/False)
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This strategy is appropriate when the need for national responsiveness is low and the need for globalization integration is high.

(Multiple Choice)
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This analysis identifies the key factors for success that will dictate how well the firm is likely to do.

(Multiple Choice)
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The term "born global" is used for firms that engage in significant international activity a short time after being established.

(True/False)
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If a firm operates production plants in different countries but makes no attempt to integrate its overall operations, the company is known as a:

(Multiple Choice)
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Within the context of international management, the "base of the pyramid" refers to:

(Multiple Choice)
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The process of providing goods and services in accord with a plan of action is:

(Multiple Choice)
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