Question 1

_____ is a language used to create and manipulate databases.

Accepted Answer

Structured

Question 2

The acronym_____ refers to a technology that is often used to tag objects and inventory items so that they can 'announce their presence' as they make their way along an organization's value chain.

Accepted Answer

The answer of The acronym_____ refers to a technology that...

Question 3

Systems that can absorb any type of data, structured or not, from any type of source are often called ____________.

Accepted Answer

The answer of Systems that can absorb any type of...

Question 4

Data warehouses are composed entirely of proprietary corporate data, while data marts take advantage of data purchased from third-party firms.

Accepted Answer

A) True 
 B)False

Question 5

Firms that collect and resell data are known as:

Accepted Answer

A)  data barons. 
B)  data mongers. 
C)  knowledge consultancies. 
D)  data miners. 
E)  data aggregators. 
A)  data barons. 
B)  data mongers. 
C)  knowledge consultancies. 
D)  data miners. 
E)  data aggregators.

Question 6

The term ____________ refers to a technology that sends messages to smartphones and other devices using a low-energy Bluetooth signal.

Accepted Answer

The answer of The term ____________ refers to a technology...

Question 7

Describe how L.L. Bean's Big Data efforts have changed and improved firm interactions with customers.

Accepted Answer

Automated tools were also developed to l

Question 8

In database systems, a column is also known as a key.

Accepted Answer

A) True 
 B)False

Question 9

While spreadsheets are popular tools, they cannot effectively be used for "what-if" analysis.

Accepted Answer

A) True 
 B)False

Question 10

The three Vs of "Big Data" are _____,_____, and ______; characteristics that distinguish it from conventional data analysis problems and require a new breed of technology.

Accepted Answer

volume, ve

Question 11

_____ refers to software for creating, maintaining, and manipulating data.

Accepted Answer

A)  Extranet 
B)  ROM 
C)  RAM 
D)  DBMS 
E)  Internet 2 
A)  Extranet 
B)  ROM 
C)  RAM 
D)  DBMS 
E)  Internet 2

Question 12

Knowledge is defined as:

Accepted Answer

A)  raw facts and figures. 
B)  the data presented in a context so that it can answer a question or support decision making. 
C)  the insight derived from experience and expertise. 
D)  a listing of primary data. 
E)  the process of breaking a complex topic into smaller parts. 
A)  raw facts and figures. 
B)  the data presented in a context so that it can answer a question or support decision making. 
C)  the insight derived from experience and expertise. 
D)  a listing of primary data. 
E)  the process of breaking a complex topic into smaller parts.

Question 13

A data cube refers to a:

Accepted Answer

A)  secure, cloud-based off-site location used for data storage, analysis, and reporting. 
B)  heads-up display of critical indicators that allow managers to get a graphical glance at key performance metrics. 
C)  special database used to store data in OLAP reporting. 
D)  firm that collects data with the intention of reselling it to others. 
E)  combination of fields used to uniquely identify a record, and to relate separate tables in a database. 
A)  secure, cloud-based off-site location used for data storage, analysis, and reporting. 
B)  heads-up display of critical indicators that allow managers to get a graphical glance at key performance metrics. 
C)  special database used to store data in OLAP reporting. 
D)  firm that collects data with the intention of reselling it to others. 
E)  combination of fields used to uniquely identify a record, and to relate separate tables in a database.

Question 14

Wal-Mart supplements its huge data assets with additional data provided by information brokers like Information Resources and ACNielsen.

Accepted Answer

A) True 
 B)False

Question 15

Skittish and untrusting managers should realize that the first findings of analytics always reveal an optimal course of action.

Accepted Answer

A) True 
 B)False

Question 16

Data becomes _____ when it is presented in a context so that it can answer a question or support decision making.

Accepted Answer

A)  knowledge 
B)  information 
C)  a database 
D)  wisdom 
E)  a relational language 
A)  knowledge 
B)  information 
C)  a database 
D)  wisdom 
E)  a relational language

Question 17

How is The EchoNest (part of Spotify) leveraging big data for a better music experience?

Accepted Answer

EchoNest s

Question 18

Which of the following conditions is essential for data mining to work?

Accepted Answer

A)  The data must be collected from proprietary sources and not from data aggregators. 
B)  The organization must leverage standard relational databases as opposed to inferior hierarchical and analytical databases. 
C)  The events in the data should reflect current and future trends. 
D)  The data mining software must necessarily incorporate ad hoc reporting tools and dashboards. 
E)  The data should have passed the Diehard suite of stringent tests for randomness. 
A)  The data must be collected from proprietary sources and not from data aggregators. 
B)  The organization must leverage standard relational databases as opposed to inferior hierarchical and analytical databases. 
C)  The events in the data should reflect current and future trends. 
D)  The data mining software must necessarily incorporate ad hoc reporting tools and dashboards. 
E)  The data should have passed the Diehard suite of stringent tests for randomness.

Question 19

What is data mining? What are the key areas where businesses are leveraging data mining?

Accepted Answer

Data mining is the process of using comp

Question 20

What is Wal-Mart's motivation for sharing data with its supply partners?

Accepted Answer

A)  Creating switching costs for suppliers 
B)  Lowering prices of products 
C)  Achieving maturity in the American market 
D)  Countering the accusations of union activists 
E)  Deflecting criticism for ruining local mom-and-pop stores 
A)  Creating switching costs for suppliers 
B)  Lowering prices of products 
C)  Achieving maturity in the American market 
D)  Countering the accusations of union activists 
E)  Deflecting criticism for ruining local mom-and-pop stores

_____ is a language used to create and manipulate databases.

The acronym_____ refers to a technology that is often used to tag objects and inventory items so that they can 'announce their presence' as they make their way along an organization's value chain.

Systems that can absorb any type of data, structured or not, from any type of source are often called ____________.

Data warehouses are composed entirely of proprietary corporate data, while data marts take advantage of data purchased from third-party firms.

Firms that collect and resell data are known as:

The term ____________ refers to a technology that sends messages to smartphones and other devices using a low-energy Bluetooth signal.

Describe how L.L. Bean's Big Data efforts have changed and improved firm interactions with customers.

In database systems, a column is also known as a key.

While spreadsheets are popular tools, they cannot effectively be used for "what-if" analysis.

The three Vs of "Big Data" are ___,_, and ____; characteristics that distinguish it from conventional data analysis problems and require a new breed of technology.

_____ refers to software for creating, maintaining, and manipulating data.

Knowledge is defined as:

A data cube refers to a:

Wal-Mart supplements its huge data assets with additional data provided by information brokers like Information Resources and ACNielsen.

Skittish and untrusting managers should realize that the first findings of analytics always reveal an optimal course of action.

Data becomes _____ when it is presented in a context so that it can answer a question or support decision making.

How is The EchoNest (part of Spotify) leveraging big data for a better music experience?

Which of the following conditions is essential for data mining to work?

What is data mining? What are the key areas where businesses are leveraging data mining?

What is Wal-Mart's motivation for sharing data with its supply partners?

Setting the Stage: Technology and the Modern Enterprise

Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers

Zara: Fast Fashion From Savvy Systems

Netflix in Two Acts: the Making of an E-Commerce Giant and the Uncertain Future of Atoms to Bits

Moores Law and More: Fast, Cheap Computing and What This Means for the Manager

Disruptive Technologies: Understanding the Giant Killers and Considerations for Avoiding Extinction

Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud

Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World

Social Media, Peer Production, and Web 2.0

The Sharing Economy, Collaborative Consumption, and Creating More Efficient Markets Through Technology

Facebook: a Billion-Plus Users, the High-Stakes Move to Mobile, and Big Business From the Social Graph

Rent the Runway: Entrepreneurs Expanding an Industry by Blending Tech with Fashion

Understanding Software: a Primer for Managers

Software in Flux: Open Source, Cloud, Vittualized and App-Driven Shifts

A Managers Guide to the Internet and Telecommunications

Information Security: Barbarians at the Gateway and Just About Everywhere Else

Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity

Filters

Exam 15: The Data Asset: Databases, Business Intelligence, Analytics, Big Data, and Competitive Advantage

_____ is a language used to create and manipulate databases.

The acronym_____ refers to a technology that is often used to tag objects and inventory items so that they can 'announce their presence' as they make their way along an organization's value chain.

Systems that can absorb any type of data, structured or not, from any type of source are often called ____________.

Data warehouses are composed entirely of proprietary corporate data, while data marts take advantage of data purchased from third-party firms.

Firms that collect and resell data are known as:

The term ____________ refers to a technology that sends messages to smartphones and other devices using a low-energy Bluetooth signal.

Describe how L.L. Bean's Big Data efforts have changed and improved firm interactions with customers.

In database systems, a column is also known as a key.

While spreadsheets are popular tools, they cannot effectively be used for "what-if" analysis.

The three Vs of "Big Data" are _____,_____, and ______; characteristics that distinguish it from conventional data analysis problems and require a new breed of technology.

_____ refers to software for creating, maintaining, and manipulating data.

Knowledge is defined as:

A data cube refers to a:

Wal-Mart supplements its huge data assets with additional data provided by information brokers like Information Resources and ACNielsen.

Skittish and untrusting managers should realize that the first findings of analytics always reveal an optimal course of action.

Data becomes _____ when it is presented in a context so that it can answer a question or support decision making.

How is The EchoNest (part of Spotify) leveraging big data for a better music experience?

Which of the following conditions is essential for data mining to work?

What is data mining? What are the key areas where businesses are leveraging data mining?

What is Wal-Mart's motivation for sharing data with its supply partners?

Setting the Stage: Technology and the Modern Enterprise

Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers

Zara: Fast Fashion From Savvy Systems

Netflix in Two Acts: the Making of an E-Commerce Giant and the Uncertain Future of Atoms to Bits

Moores Law and More: Fast, Cheap Computing and What This Means for the Manager

Disruptive Technologies: Understanding the Giant Killers and Considerations for Avoiding Extinction

Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud

Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World

Social Media, Peer Production, and Web 2.0

The Sharing Economy, Collaborative Consumption, and Creating More Efficient Markets Through Technology

Facebook: a Billion-Plus Users, the High-Stakes Move to Mobile, and Big Business From the Social Graph

Rent the Runway: Entrepreneurs Expanding an Industry by Blending Tech with Fashion

Understanding Software: a Primer for Managers

Software in Flux: Open Source, Cloud, Vittualized and App-Driven Shifts

A Managers Guide to the Internet and Telecommunications

Information Security: Barbarians at the Gateway and Just About Everywhere Else

Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity

Filters

The three Vs of "Big Data" are ___,_, and ____; characteristics that distinguish it from conventional data analysis problems and require a new breed of technology.