Exam 7: Survey Research and Resources

Felicia is opening a new Spa. She went to several banks in town and passed out the survey on Saturday mornings to bank customers as her potential clients. Consider the sample items below from her survey and answer the following questions. 1. Age ___________ 2. Gender M F 3. Please circle how many times you have had a facial. 0 4 or fewer between 4-10 more than 10 4. Please circle how many times have you had a massage. 0 4 or fewer between 4-10 more than 10 5. On which day of the week are you most likely to get a massage? Monday Tuesday Wednesday Thursday Friday Saturday Sunday 6. Please rate your agreement to the following items: 7. Would you go to the spa with your friends, spouse, or alone? _________________ -Which sampling strategy did Felicia employ?

The Hidden Valley school district has space concerns. They are considering moving the fifth grade students to the middle school. However, they would like to get students' input. In an effort to get the best information, they administer a survey regarding whether fifth graders should move to the middle school to every fourth grade student. The survey study is best described as

Consider the questionnaire items below as you answer the following questions. 1. Age ______ 2. Total years teaching 1-5_____ 6-10 ______ 11-15 ______16-20 _______ 3. 21-25 __________ more than 25 _______ 4. School ____________ 5. Number of children in your average-sized class _______ 6. Do you agree that class size negatively affects instruction SA A U D SD 7. Please list the ways in which class size effects your instruction -Data collected from item 4 will be ________ level data.

Of the following, which is an example of a survey research topic?

At a recent school board meeting the district discussed discontinuing the Latin language classes at the high school. Ms. Bose requested that before a decision was made that the board survey the families in the district. The board agreed and as decided to use a free software program to design and deliver the survey. Which of the following might the board decide to use?

Hakeem developed an attitudes about the importance of green space on campus. The measure was five items long and he administered it to twenty five people in his pilot study. He conducted a reliability analysis of the scale and found it to be quite low .25). Given he needs to have a reliability estimate of .80 to appease his dissertation committee, which of the following would you suggest to Hakeem?

Of the following all EXCEPT which are examples of difficulties faced by survey researchers as noted in your text?

A census is

A local company has donated land and is willing to support either an outdoor sports area or a new playground. A representative from the company sent out a survey to determine which is more desired by the community. This type of research can best be classified as

The main benefit of cross-sectional survey designs is that they are

The most common way to present results of individual survey items is to

Will conducted a study of High School lunch preferences. Consider the sample items below from his survey and answer the following questions. 1. Grade 9 10 11 12 2. Gender M F 3. How often do you buy school lunch? _____________ 4. Of the following, circle those that apply to why you buy lunch. Convenience Cost Friends buy Please rate your agreement regarding if the school should serve these items: 10. Do you think the cost of school lunches is fair? __________________ 11. What other items would you like to see offered at the school __________________ -Of the following, how is item 4 best categorized?

Survey data are often collected via which of the following?

Max conducted a survey study and received an initial response rate of approximately 68% with his first mailing. What do you suggest for Max now?

Consider the questionnaire items below as you answer the following questions. 1. Age ______ 2. Total years teaching 1-5_____ 6-10 ______ 11-15 ______16-20 _______ 3. 21-25 __________ more than 25 _______ 4. School ____________ 5. Number of children in your average-sized class _______ 6. Do you agree that class size negatively affects instruction SA A U D SD 7. Please list the ways in which class size effects your instruction -Item 2 is an example of a ____________ type of item.

The advantages of a telephone survey data collection include

A cross sectional survey design compared to cohort design differs in that cross sectional surveys collect data

Compared to questionnaires, interviews generally

The typical response rate first mailings of questionnaires is approximately

The majority of surveys use ____________ as the primary data collection method.