Exam 15: Bargaining and Negotiation
Exam 1: Introduction to Economic Decision Making34 Questions
Exam 2: Optimal Decisions Using Marginal Analysis46 Questions
Exam 3: Demand Analysis and Optimal Pricing49 Questions
Exam 4: Estimating and Forecasting Demand56 Questions
Exam 5: Production51 Questions
Exam 6: Cost Analysis53 Questions
Exam 7: Perfect Competition54 Questions
Exam 8: Monopoly51 Questions
Exam 9: Oligopoly49 Questions
Exam 10: Game Theory and Competitive Strategy51 Questions
Exam 11: Regulation, Public Goods, and Benefit-Cost Analysis49 Questions
Exam 12: Decision Making Under Uncertainty49 Questions
Exam 13: The Value of Information47 Questions
Exam 14: Asymmetric Information and Organizational Design42 Questions
Exam 15: Bargaining and Negotiation41 Questions
Exam 16: Linear Programming45 Questions
Exam 17: Auctions and Competitive Bidding Available Online41 Questions
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Total trading gains available in a negotiation are high if:
Free
(Multiple Choice)
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Correct Answer:
D
Delays and failure to reach an agreement are often viewed as inefficient, based on irrational behavior, or mistakes. Is this always the case? Explain why or why not.
Free
(Essay)
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Correct Answer:
No. The view that failure to reach an agreement is irrational implicitly assumes that information is perfect, and that there is initially a zone of agreement. This is generally not true for actual negotiations - information is limited and sometimes faulty, and there may be a very narrow or even no zone of agreement. In addition, it may be difficult to communicate with other parties to a transaction. Delay may be a method of communicating that a party is actually unable to pay a higher price, or accept a lower price. In this case, credibility is an important issue in a negotiation. It may be a method of establishing reputation.
In multiple-issue negotiations where monetary compensation is available:
Free
(Multiple Choice)
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Correct Answer:
B
The expected value of litigation for both firms A and B both is $500,000 in favor of Firm A. The court costs for A and B are $60,000 and $100,000, respectively. Calculate the collective benefit that can be obtained if both firms agree to an out-of-court settlement.
(Multiple Choice)
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Some years ago, Time Warner (TW) and Disney were engaged in lengthy negotiations to strike a deal so that TW's cable television service would continue to carry Disney programming and Disney's ABC network channels. Without an agreement, TW would lose ABC and Disney shows in 3.5 million homes across seven major markets. Disney was demanding as much as $300 million from TW for the right to carry the channels. It also wanted TW to feature its new channels (including Toon Disney) and for TW to make the Disney channel part of its basic cable package. If its demands were not met, Disney threatened to pull its programming immediately, during the crucial ratings sweeps period when audience levels are measured and future advertising rates are set. Losing ABC and Disney would anger TW's cable customers who might decide to switch to rival satellite television to get the channels. TW wanted the current agreement extended for six months, by which time the AOL Time Warner merger would be completed (securing the company's position as a multimedia giant).
(a) Describe the relevant factors that would influence the "balance of power" in the negotiation between Disney and TW. Is each side's negotiation strategy utilizing what power it has? Explain briefly.
(b) Imagine that the negotiations were to end in failure. Provide at least two reasons (in general) why this kind of outcome could occur.
(c) Disney is worried that in the near future when interactive television is a reality, TW could hinder Disney and others from offering interactive programming over its cable lines while favoring its (TW’s) own programming. Disney is pressing TW to commit to treat others’ channels and programming the same as their own. TW says Disney’s demand is too broad for discussion and that it is impossible to negotiate the terms of businesses that don’t
yet exist. What are the pros and cons of considering these issues in the current negotiations?
(Essay)
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The optimal response to an uncertain negotiation is risk sharing if:
(Multiple Choice)
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A faulty gasket on a piece of machinery supplied by Firm Z caused a fluid leak that damaged equipment in Factory X. Determine the range of out-of-court settlements when the expected value of litigation for the two firms is $65,000 in favor of Factory X. The court costs for Firm Z are $20,000; the costs for Factory X are $25,000.
(Essay)
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Determine the value-maximizing order quantity when the buyer's total value from purchasing Q units of output is B = 30Q - Q2‚ and the seller's cost of producing Q units is C = .5Q2.
(Essay)
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How do differences in probability assessments cause firms to assess different values for a transaction?
(Essay)
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How do bargaining strategies differ between multiple-issue negotiations and single-issue negotiations?
(Essay)
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The minimum price that a seller is willing to accept for his product and the maximum price a buyer is willing to pay for the product are referred to as their:
(Multiple Choice)
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Discuss the differences between one-shot bargaining situations and repeated situations. Will the situations produce different bargaining strategies? Explain why or why not.
(Essay)
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A would-be acquirer is preparing to make a first-and-final tender offer to acquire target Company T. The acquirer judges that Company T's reservation value is somewhere between $60 and $90 per share, with all values in between equally likely. Under its own management, the acquirer predicts that the target will be worth $100 per share. Should the firm offer $90 per share to assure that Company T will sell out? Determine the offer that maximizes the acquirer's expected profit.
(Essay)
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In recent years, the U.S. government has often negotiated cost-plus contracts (CPC) with defense firms developing new weapons systems. Under a CPC, the government reimburses the contractor for the total costs it incurs. Frequently, the result is cost overruns in development. Why might this occur? How might an alternative contract structure remedy this problem? Could this contract solution cause a new problem?
(Essay)
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Describe factors that might cause bargainers to fail to reach efficient agreements.
(Essay)
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When each party makes a single offer to divide profits, an equilibrium is reached only if:
(Multiple Choice)
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The _____ is the upper boundary showing the combinations of buyer's profit and seller's profit at all possible prices within the zone of agreement.
(Multiple Choice)
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Why might legislators often end up reversing their political position on an issue by voting in favor of a bill when previously they had spoken out against it?
(Essay)
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Briefly summarize how bargaining can be simultaneously cooperative and competitive.
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