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Consumer behaviour

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Exam 1 (54 Questions + Flashcards)

Consumer Behaviour and Marketing Strategy

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Exam 2 (53 Questions + Flashcards)

Situational Influences

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Exam 3 (54 Questions + Flashcards)

Problem Recognition

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Exam 4 (53 Questions + Flashcards)

Information Search

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Exam 5 (51 Questions + Flashcards)

Evaluating and Selecting Alternatives

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Exam 6 (52 Questions + Flashcards)

Outlet Selection and Product Purchase

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Exam 7 (51 Questions + Flashcards)

Post-Purchase Processes, Customer Satisfaction and Consumer Loyalty

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Exam 8 (53 Questions + Flashcards)

Perception

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Exam 9 (56 Questions + Flashcards)

Learning and Memory

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Exam 10 (58 Questions + Flashcards)

Motivation, Personality and Emotion

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Exam 11 (54 Questions + Flashcards)

Attitude and Attitude Change

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Exam 12 (58 Questions + Flashcards)

Australasian Society: Demographics and Lifestyles

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Exam 13 (55 Questions + Flashcards)

Household Structure and Consumption Behaviour

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Exam 14 (58 Questions + Flashcards)

Group Influence and Communication

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Exam 15 (57 Questions + Flashcards)

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Exam 16 (57 Questions + Flashcards)

Culture and Cross-Cultural Variations in Consumer Behaviour

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