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    MARKETING MANAGEMENT Study Set 6
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    Exam 8: Integrated Marketing Communications : Advertising, Sales Promotion, Public Relations, and Direct Marketing
  5. Question
    This Refers to a Face-To-Face Communication with Potential Buyers to Inform
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This Refers to a Face-To-Face Communication with Potential Buyers to Inform

Question 86

Question 86

Multiple Choice

This refers to a face-to-face communication with potential buyers to inform them about, and persuade them to buy an organization's products and services.


A) Personal selling
B) Advertising
C) Sales promotion
D) Online marketing

Correct Answer:

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