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    MARKETING MANAGEMENT Study Set 6
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    Exam 8: Integrated Marketing Communications : Advertising, Sales Promotion, Public Relations, and Direct Marketing
  5. Question
    Retailers Can Support Manufacturers by
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Retailers Can Support Manufacturers by

Question 89

Question 89

Multiple Choice

Retailers can support manufacturers by


A) featuring the manufacturer's brands in their ads.
B) distributing coupons to them.
C) setting prices exceptionally high.
D) discouraging personal selling.

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