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    Marketing Management Study Set 7
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    Exam 20: Managing Mass Communications: Advertising, Sales Promotions, Events and Experiences, and Public Relations
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    Advertisements for Which of the Following Product Categories Would Be
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Advertisements for Which of the Following Product Categories Would Be

Question 118

Question 118

Multiple Choice

Advertisements for which of the following product categories would be most effective when used with a flighting pattern?


A) breakfast cereal
B) detergents
C) beer
D) electric bulbs
E) refrigerator

Correct Answer:

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