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  2. Topic
    Business
  3. Study Set
    Services Marketing
  4. Exam
    Exam 2: Conceptual Framework of the Book: the Gaps Model of Service Quality
  5. Question
    Ad Puffery Such as "The Best Pizza in the State
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Ad Puffery Such as "The Best Pizza in the State

Question 1

Question 1

True/False

Ad puffery such as "The Best Pizza in the State" could lead to provider gap 4.

Correct Answer:

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