Multiple Choice
Trade sources used for finding prospective channel members include all of the following except:
A) Local newspapers.
B) Trade associations.
C) Trade shows.
D) "Grapevine".
E) Other firms selling similar products.
Correct Answer:

Verified
Correct Answer:
Verified
Q10: According to Pegram,the most frequently used criterion
Q11: The selection of channel members:<br>A) Cannot take
Q12: Securing the prospective channel members as actual
Q13: A prospective channel member's ability to blanket
Q14: Selecting channel members with market coverage overlap
Q16: Which of the following is an incorrect
Q17: A prospective wholesaler channel member's sales strength
Q18: Trade shows and conventions:<br>A) Are generally the
Q19: Which of the following statements is a
Q20: The list of selection criteria offered by