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    Market Based Management
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    Exam 1: Customer Focus, customer Performance, and Profit Impact
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    With Reference to the Six-Category Scale,a Consumer Satisfaction Index (CSI)of
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With Reference to the Six-Category Scale,a Consumer Satisfaction Index (CSI)of

Question 26

Question 26

Multiple Choice

With reference to the six-category scale,a consumer satisfaction index (CSI) of 60 denotes that the customer is ________.


A) dissatisfied
B) satisfied
C) very satisfied
D) somewhat dissatisfied
E) somewhat satisfied

Correct Answer:

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