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  3. Study Set
    Contemporary Marketing Study Set 3
  4. Exam
    Exam 9: Market Segmentation, Targeting, and Positioning
  5. Question
    Describe How Psychographic Segmentation Is a Good Supplement to Segmentation
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Describe How Psychographic Segmentation Is a Good Supplement to Segmentation

Question 19

Question 19

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Describe how psychographic segmentation is a good supplement to segmentation by demographic or geographic variables.

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Psychographic segmentation is a good sup...

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