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    Retailing Management Study Set 3
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    Exam 14: Building Customer Loyalty: Customer Relationship Management and Service Strategies
  5. Question
    How Is Data Mining Used to Help Retailers Develop Programs
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How Is Data Mining Used to Help Retailers Develop Programs

Question 30

Question 30

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How is data mining used to help retailers develop programs for building customer loyalty?

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Data mining is used to identify patterns...

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